The Qoros 3 made its debut at the Shanghai Motor Show . The sedan is a Chinese car that looks to crack the western market.
The new Qoros automotive brand is looking to go International with their cars. Chinese cars do not have a great sales history in Europe or the United States, but the new brand is trying to change all of that.
The first car that will be available for sale is the Qoros 3 Sedan. The compact sedan was designed with marketing to China and Europe in mind. Unlike other cars to have come out of China that have a reputation of being knockoffs, the new car has styling all its own. Beyond what looks like good styling, the company is promising to build a quality car. If the quality can match the styling of the car then Qoros could do for the Chinese car market what Honda did for the Japanese market.
Beyond the compact sedan that is close to production, a 3 hybrid hatchback concept was also presented in Shanghai. A 3 Estate concept was also unveiled at the show, which showed the direction that the young company wants to take their cars.
Hit the jump to read more details about the Qoros 3.
The Qoros 3 compact sedan features sleek crisp lines. The front grille is narrow, but prominent with a rectangular mesh design setting it apart from other cars. The design continues a little below the bumper and integrates it into the front spoiler. The headlights have an aggressive design that gives the small car a sportier look. From the rear, you can see dual exhaust pipes and taillights with an angular design.
The 3 Estate concept features similar lines and design as the sedan. The roofline is changed to be elongated into a station wagon design. This design allows for much more cargo space while still carrying its passengers in comfort.
The 3 Cross Hybrid concept also features similar lines as the sedan, but in what appears to be a bigger package. The hybrid car offers a sloping rear hatch that allows for much more cargo space over the sedan. The concept Hybrid’s taillights are more rectangular than in the 3 Sedan.
The interior of the 3 Sedan offers good-quality materials, including leather seats, metallic touches and glossy trim. The cars come standard with an 8-inch touchscreen and keyless start. The controls are well positioned and the interior has a modern feel to it.
Details of the Qoros 3 Cross Hybrid and 3 Estate Concepts have yet to be released. However, we are pretty sure that the interior will be similar to that in the sedan.
The 3 sedan is available with a naturally aspirated 1.6-liter, 126-horsepower engine or a turbocharged 1.6-liter engine that ups performance to 156 horsepower. The engines are designed to conserve fuel more than offer stellar performance.
Official performance figures have not yet been released, but we estimate that the normally aspirated engine will go from 0 to 60 mph in about 10 seconds and the turbocharged engine will sprint from 0 to 60 mph in about 8.5 seconds. The engines are mated to a standard six-speed manual transmission or an optional six-speed dual clutch automatic transmission.
No drivetrain details for the 3 Cross Hybrid or Estate concepts have yet been released. However, the will likely offer the same engine options with the addition of a hybrid system.
Pricing information for the Qoros 3 Sedan has not yet been released. Expect for it to be released within the next three months.
The BMW 320i offers 180 horsepower from a 2.0-liter four-cylinder engine. That is enough power to launch the sedan from 0 to 60 mph in 7.1 seconds. The car offers a top-quality interior and classic styling. The car is helped from the engineering expertise at BMW and that helps make it more desirable.
Gallery BMW 320i Sedan
The Lexus offers unique styling with bold angular exterior lines. On the inside, you get a high-quality interior full of leather trimming. Under the hood, you’ll find a 2.5-liter V-6 engine that is capable of launching the car from 0 to 60 mph in just 5 seconds and will keep you going all the way up to 155 mph.
Gallery Lexus IS
The Qoros 3 Sedan looks promising with its modern styling and high quality interior. Where it leaves us wanting more is from a performance aspect. The compact sedan could do well for the new company, but competing with other high quality cars with better performance it may be an uphill battle.
The 3 Estate and Cross Hybrids could be good additions to the young company if they are well designed. While there is no word on when or if they will be available, we say they should build them both. Just think about adding a bit more power to them.
No word yet on when the car will be available in countries other than China.
- Stylish exterior
- High quality interior
- Short on power
- No pricing information
- May not be available in the United States
Gallery Qoros 3
New international car brand, Qoros, will make its debut in China with its first production car – the Qoros 3 Sedan – and two concept studies at the 15th Shanghai International Auto Show on 20 April.
The China debut for Qoros comes just a few weeks after its global premiere at the 83rd Geneva International Motor Show. It received widespread acclaim from European counterparts, the public and major international media thanks to its unique business model, international management team and European -standards of design, quality and engineering. Its distinctive innovative approach includes an advanced infotainment system – which will be standard across all Qoros models – that features comprehensive networking, guidance and vehicle management services.
The Shanghai Auto Show will see the Qoros 3 Sedan presented to the Chinese public for the first time, offering Chinese customers the chance to experience the unique charm of the Qoros brand and the compact sedan that is designed for markets in China and Europe. The Qoros 3 Sedan is due to go on sale in China in the second half of 2013 with first sales in Europe following later in the year.
“I am delighted that Qoros received such positive reviews from European media and industry counterparts at the Geneva Motor Show and indeed that Qoros was one of the primary global stories from the event,” said Qoros CEO, Guo Qian. “In addition, Qoros has sparked great interest among distributors and dealers worldwide, and especially in Europe, who are eager to represent the brand.”
“However, the praise at the Geneva Auto Show was just a first step on our path to success. I look forward to our presentation at the Shanghai Auto Show even more, because this will be Qoros’ first appearance on the Chinese stage. We are committed to creating a distinctive auto brand, with quality as our foundation. We will bring top-level products and services to customers in China and worldwide, ” concluded Guo.
To be produced in a new assembly plant in Changshu, China, the new range of Qoros models is being designed and engineered by an international team of experienced specialists and new, young automotive talent. Intelligent modular vehicle platform technology allows Qoros to create new vehicle concepts quickly and efficiently. Subsequently, additional models are planned in intervals of six-to-twelve months.
The Qoros 3 Sedan：Elegant design, class-leading interior space, generous specification, high safety standards
As the first of the brand’s models, the styling of the Qoros 3 Sedan draws heavily on contemporary European automotive design and introduces a distinctive brand identity. Key elements introduced with the Qoros 3 Sedan include an athletic, elegant profile, short overhangs, a coupé-like silhouette and a roof which flows smoothly into the strong rear quarters. The Qoros 3 Sedan is relatively large for the compact segment, and endows it with unusually generous interior space.
Besides class-leading space and top-quality interior, the Qoros 3 Sedan will feature as standard an advanced infotainment system that is unique in the automotive sector. The eight-inch capactive touchscreen was developed in-house by Qoros with displays designed for minimal driver distraction, replacing the array of switches and buttons that blights many modern car interiors. The system features a state-of-the-art navigation system, extensive social networking connectivity and the ability for drivers to book dealer service appointments.
The highly sophisticated safety technology of the Qoros 3 Sedan is engineered to achieve top scores in European and Chinese crash tests. Its body architecture is based on the very latest insights in the field of accident safety and occupant protection. Precise arrangement of impact-bearing structures and deformation zones ensure that the passenger cell is protected from the most diverse types of collision events. In addition, the Qoros 3 Sedan is equipped with front airbags, seat- mounted side airbags as well as roof-mounted curtain airbags which deploy to cover the front and rear window apertures.
The Qoros 3 Sedan is undertaking a comprehensive pre-production development phase after two summers and two winters of extensive testing at key locations around the world.
The Qoros 3 Cross Hybrid Concept and Qoros 3 Estate Concept: Versatile driving pleasure with innovative hybrid drive technology and modern functionality
The Qoros 3 Cross Hybrid Concept presents the application of signature styling themes introduced on the Qoros 3 Sedan to possible future compact hatchback and crossover models. Enhanced traction properties and an advanced hybrid drive demonstrate that engineering innovations is a core strategic activity for Qoros. Intelligent control software ensures seamless transition among different drive modes.
The Qoros 3 Estate Concept showcases a vision of a future wagon model that provides generous and highly versatile interior space geared towards the travel needs of modern families. A great deal of thought has been given to the development of a wide range of storage compartments and attachment fittings that optimise the functionality of the cabin for both everyday trips and long-distance travel.
Using the same platform and distinctive clean, elegant styling of the Qoros 3 Sedan, it features a sympathetically elongated roofline and a large tailgate. The signature horizontal styling themes emphasise the long body profile and the large side windows give the five-door estate body an aesthetically-pleasing, stretched look.