Aston Martin recently invited us to take a closer look at their latest entry into the rapidly expanding high luxury sports car segment, the all new four door Rapide . It’s not every day that a part of the Frankfurt Motor Show comes to you, and that is the exact feeling that the English coachbuilder is hoping their clientele experience when they come to take a look at it. The car being shown to us happens to be the actual concept car from Frankfurt, and the preproduction Rapide was making its sixth stop on its cross country tour just up the road from us in Palm Beach. Aston’s hope is that by showing potential customers the car in person, they will be compelled to fill out one of the detailed order forms for the production version.
From the sound of things they were doing quite well, collecting almost 50 orders from the South Florida market and over 150 on the tour so far, with 1800 Rapides being produced for worldwide consumption and only around 500 making their way into the U.S., a large chunk of the limited production hand built $200,000 four door super cars have already been spoken for. The car in front of us was essentially fully finished stretched DB9 , while the 2010 model will feature a bespoke chassis with the familiar 6.0 Liter 470 HP V12 up front and six speed semi automatic transaxle out back, but the entire underpinnings are going to be unique, which happens to be a big selling point for Aston.
Just glancing at the Rapide ’s order form gives you an idea of the extent that Aston Martin is willing to go to in order to tailor their new four door to their pickiest of customer’s demands. As far as paint and upholstery are concerned every available option was on display in West Palm and aside from the standard options, the coach builder will match any color you can deliver. However Aston’s attention to detail even surprised us when they pulled out the leather case containing every one of the Rapide’s interior stitching options, available in both fine and coarse.
Continued after the jump.