It’s been a good 2014 for Audi . The company is on pace to sell 1.6 million cars this year, a record-breaking number that has come closer and closer to threatening BMW ’s top sales numbers. But Audi isn’t just settling for the sales title. It also wants to continue to be on the cutting edge of innovation, something Audi boss Rupert Stadler brushed on when he announced plans to launch RS-badged high-performance diesel models in the future, possibly as soon as the end of the decade.
The company is optimistic that it already has the applications to transition the technology from concept form into production. Remember, the RS5 TDI concept showed that it was possible to slap an e-turbo-diesel engine into an Audi without compromising the car’s performance capabilities.
Stadler understands that the key in achieving that goal is to take a step-by-step process on piecing together the tools and technology needed to make it work on a production model.
You can count on Audi to always be at the forefront of innovation. The German automaker thrives on being in that position, and when you give it incentive to succeed, you can bet that it’s going to pull out all the stops to make it happen.
Click past the jump to read more about Audi’s future diesel plans.