car commercials

car commercials

  Car commercials can be boring as hell but some still worth the time. Check especially the commercials from exotic car makers such as Lamborghini, Ferrari and Porsche

Rob Riggle’s brand of humor can be a little over the top sometimes, but this new Ford commercial for the Super Bowl, doesn’t show that off.

Here we see a more subdued Riggle talking to a coffee-sipping Ford exec while describing the benefits of driving a Ford hybrid. At one point, Riggle even ventures into the world of mythology to make his point, comparing the hybrid to a griffin complete with a soliloquy about the griffin having the "head of an eagle, the body of a lion."

We don’t know if we can necessarily compare a Ford hybrid (maybe he was talking about a Fusion Hybrid ?) to that mythic creature, but we do see the point of Riggle’s comparison. If anything, he does a good job of selling his spiel, even though it doesn’t make much sense at all.

Oh, well. Guess that’s how Ford is going to roll with its set of ads for the Super Bowl. Maybe it has more up its sleeve, but this one, while pretty funny in a Rob Riggle kind of way, misses on what the #nearlydouble hashtag is trying to get across.

Click past the jump to read about the 2014 Ford Fusion Hybrid

Posted on by Simona  

Most of you know Johnny Galecki, especially for his great part in the CBS hit show "The Big Bang Theory," but few of you know that Galecki has a great passion for Super Bowl ads: "the commercials during the game are always the highlight for me."

This year he will not only watching the commercials on TV, but he will also star in Hyundai ’s ad called "Nice." It shows Galecki driving a brand-new 2014 Elantra when an attractive young woman pulls up next to him in the exact same Elantra . Like every other man, Galecki sees an opportunity in this encounter and complements the lady for the "nice ride." When the light turns green and then a crazy car chase takes place, with plenty of explosions and even a little air time.

The second spot, which is called "Dad’s Sixth Sense," features Hyundai ’s all-new Genesis and shows how its automatic emergency braking can relieve the stress of being a day and raising a son.

One more video after the jump.

Posted on by Simona  

Remember the Doberhuahua teaser video that Audi released a few days ago? Well, after just three days, Audi decided to release the full commercial and explain what that strange-looking dog — the Doberhuahua — was all about.

Apparently this Doberhuahua is a never-before-seen creature that reveals the frightening consequences of bringing compromise and try to mix two dogs: a doberman and a chihuahua.

Of course, the reasoning behind showing us this was that Audi wanted to highlight its new A3 Sedan and celebrate the uncompromised spirit that led to the A3’s unrivaled technology and performance.

Watch the spot to see why the most exceptionally engineered vehicles never come from compromise and to get another look at that odd-looking Doberhuahua that Audi made up.

Shortly after the Super Bowl, the new A3 sedan will be put on sale at a starting price of $29,900.

Super Bowl commercials always brings out the best, the worst, and sometimes the weird from all these companies looking to make a presence during the game with their commercials.

This year, the winner for the weirdest ad belongs to Audi .

No, it’s not because of the decision to bring in Sarah McLachlan that’s weird. On the contrary, we’re huge fans of Ms. McLachlan dating back to her years of releasing one chilling song after another. What really raised our eyebrows about Audi’s Super Bowl commercial is its star, a deformed-looking dog that apparently is a cross-breed between a doberman and a chihuahua, and the obvious play on her SPCA public service announcements.

Really, can it get stranger than that?

Don’t get us wrong, we love dogs of all breeds and sizes, but a doberhuahua? Really? Couldn’t Audi have throught of two dog breeds that fit in the same body type? Maybe a "GermanWeiller"? Or a "Spitzhuahua"?

Instead, it chose Doberhuahua and its planning to introduce it to the world during the Super Bowl on February. Seems even stranger that Audi posted an entire commercial of the "doberhuahua" without even mentioning any of its cars.

Strange times over there in Ingolstadt, eh?

Click past the jump to watch the other Super Bowl-bound Audi commercials

Posted on by Simona  

This year’s Super Bowl XLVIII between the Denver Broncos and the Seattle Seahawks will kick off on February 2nd, 2014, and part of the spectacle will be all of the car commercials during the breaks. Until we’ get to see the real commercials, automakers are teasing us with previews of the commercial that will air during the game.

Recently, Volkswagen teased its Algorithm commercials, and now Toyota has revealed a teaser video for the commercials it will air during Super Bowl XLVIII.

The stars of Toyota’s commercial this year will be the 2014 Highlander and "Everybody Hates Chris" star Terry Crews, and according to the company, the idea behind the commercial was: "one boring man, in a world full of boring choices, makes a stop that will change his life forever. In the all-new Toyota Highlander, the Big Game will be anything but boring."

Check out this teaser video to see what Toyota will bring this year at the Super Bowl XLVIII.

Posted on by Simona  

Super Bowl XLVIII between the Denver Broncos and the Seattle Seahawks kicks off on February 2nd, 2014 at the MetLife Stadium in New Jersey. And of course, with just weeks before the event, many automakers started to tease the commercials they have prepared for the show. Audi already revealed its first series of commercial featuring the new A3 sedan, while Jaguar announced it will bring "British Villians" to the U.S. during the big game.

Now, Volkswagen is the third maker to get in on the fun, and it showed us a teaser video for its upcoming Super Bowl commercials. The idea behind this commercial called "Algorithm," which is that the precision of German engineering makes great cars.

For this teaser, VW used an "algorithm" that included Carmen Electra, babies, puppies, Wang Chung and more to produce what it thought may be the ultimate Super Bowl commercial. Check out the above video to see if VW’s first crack was a hit or a dud.

Unlike Aston Martin’s long-standing connection to James Bond, Jaguar’s reputation in Hollywood as a car that attracts bad guys has lasted for years.

So now that Jaguar has finally risen (back) to prominence and has declared its intentions to challenge its German rivals, the company doesn’t appear to have any problems wearing the proverbial black hat again.

Leading up to the Super Bowl this coming February 2nd, the Big Cat wants to make an impression, and what better way to do that than getting some of Britain’s bad boys to star in what’s shaping up to be an epic series of ads.

The ad campaign, which carries the hashtag #goodtobebad, features Sir Ben Kinglsey, Tom Hiddleston, and Mark Strong, all English actors who have performed their share of bad guy roles, teasing us on why being such a baddie may not be such an appalling thing.

Bad is sexy, their message says, and at the Super Bowl, we’re all going to be treated as to how bad these three Hollywood A-listers are in their respective Jaguars.

Click past the jump to watch personal messages from Sir Ben Kingsley, Tom Hiddleston, and Mark Strong

Posted on by Simona  

We know that the new A3 sedan will be Audi ’s star for the 2014 Super Bowl ads and while we can tell for sure that these are indeed the commercial the company prepared for this year, they surely look cool.

The idea behind these four new commercials is choosing the right luxury car and of course that Audi makes fun of its rivals coming from BMW BMW , Lexus Lexus or Mercedes Mercedes -Benz. As no surprise, Audi says that its new A3 sedan is the perfect luxury sedan for both companies, but also as an every day drive.

Audi advices its clients to "start off the new year uncompromised by holding out for the right luxury car — a car that’s special." And of course that the car it is talking about is the new A3 sedan. Audi is a little "mean" in these new commercial as it says in one of them: "Don’t give in to the temptations to settle for the wrong luxury car."

We guess that only time will tell if the A3 sedan is really the car Audi is bragging about as it will go on sale in early 2014.

Three more commercials after the jump.

The feathers are flying between Mercedes-Benz and Jaguar .

Two days after the British brand mocked its German counterpart’s Magic Body Control commercial with one of its own, Mercedes shot back with its own tasty zing, pumping up its Pre-Safe brake system by saying that "cat-like reflexes aren’t fast enough" and accompanying that with an image of an S-Class about to hit a jaguar if not for the beauty of its Pre-Safe brake system.

Subtle and brilliant at the same time, Mercedes.

More importantly, this light ribbing between these two brands harkens us back to a time when things like this happened far more often than they do now. Audi and BMW used to famously do this back in the day, but that rivalry has been muted in the past few years for one reason or another.

There’s nothing wrong with healthy competition, least of all when two companies engage with the silliness of nine-year olds.

It’s all harmless ribbing at the end of the day.

Click past the jump to watch the Mercedes ad that got the jokes started and Jaguar’s funny reply to it

The failed relaunch of the latest Malibu is still haunting Chevrolet, with slow sales and heavy, heavy discounting needed to move anything near the projected sales numbers. Or even half the sales totals of the larger previous generation.

Car commercials are designed to elicit an emotional response, even a subconscious one. If successful, good creative that focuses on the brand can even plant a purchasing seed in that shopper’s mind for their next car.

Chevrolet has taken full advantage of this with a new television ad showcasing the 2014 Malibu. The target of the campaign is the Chevy family.

Chevy dads, moms, kids, and friends are shown enjoying the most important things in life while driving around in their new Malibu family-mobile. Thought-provoking piano music sets the tone as a meaningful life moments play out and we’re reminded of what matters most – and how grown men can cry like babies when viewing such television spots.

The full-blown marketing campaign aims to rectify the mediocre sales the all-new 2013 Malibu fetched, even with its complete redesign. Chevy received large numbers of customer complaints about bland styling, tight rear legroom, and below-segment-average fuel economy.

Chevy appears to be confident the expedited fixes to those problems will be what customers are looking for and will be enough to win buyers away from the Camry , Accord , Fusion , and Altima .

The front fascia of the 2014 Malibu receives the bulk of the remodeling with a cleaner, more aerodynamic and aggressive look while the interior only gets very minor changes to the center console.

The big interior changes happen in the back seat to address customer complaints of tight rear legroom. Although the car hasn’t changed in length, the rear seats cushions were trimmed by half an inch to visibly enlarge the space and seatbacks were moved rearward, allowing occupants to sit deeper within the seats. The front seatbacks were also scalloped 1.3 inches inward, allowing for more rear seat knee room.

Changes under the hood include the addition of a stop-start feature on the base 2.5-liter inline four. The simple change bumps EPA fuel economy numbers from 22 city/34 highway to 25/36. With the customer complaints addressed and fixed, we’re curios to see how the ’14 Malibu fares against the stiff competition the midsize sedan class offers.

Click past the jump to read more about the 2014 Chevrolet Malibu


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