After yesterday's announcement on better fuel economy, Ford released pricing on the 2009 F-150 pick-up that will go on sale this October. Prices start from $ 21,320 for the XL version and go up to $44,860 for the Platinum one.

Ford may be finding a tougher sale for large trucks in an economy that is been beaten by high gas prices. Like other truck makers in the industry, Ford hopes to spur sales through offering more options as standard equipment and better fuel economy.

Full pricing after the jump.

Series

MSRP Range

(w/D&D)

XL

$ 21,320

$ 33,340

Air Conditioning, 4.6L 2V w/ 4-Spd Auto Trans (Reg Cab)

STX

$24,120

$31,365

4.6L 2V w/4 Spd Auto Trans (Reg Cab)

XLT

$25,290

$36,015

4.6L 2V w/4 Spd Auto Trans (Reg Cab)

FX4

$34,605

$38,315

6-Spd Auto Trans, Sirius Radio, Trailer Tow Package, 6-Way Power Driver Seat, Rear Defrost

Lariat

$33,160

$39,265

6-Spd Auto Trans, Sirius Radio, Trailer Tow Package, 10-Way Power Driver Seat and Passenger Seat, Heated Seats, SYNC, Power Pedals

King Ranch

$39,815

$43,260

6-Spd Auto Trans, Sirius Radio, Trailer Tow Package, 10-Way Power Driver Seat and Passenger Seat, Heated/Cooled Seats, SYNC, Power Pedals, Universal Garage Opener

Platinum

$41,415

$44,860

All New - Includes 20" Wheels, Power Deployable Running Boards, Unique interior/exterior, Heated/Cooled Seats w/flow through console, Rain Sensing Wipers