Further building its strength in the rapidly growing crossover vehicle market, Ford Motor Company today announced the production launch of the 2009 Ford Flex at the Ford Oakville Assembly Complex (OAC).
“Today, we’re providing still more evidence that Ford is committed to delivering more products people want, further building on our crossover leadership,” Mark Fields, Ford’s President of The Americas told more than 1,000 employees, government officials and Canadian Auto Workers representatives at the launch celebration. “Flex drives as good as it looks, and the Oakville team is going to deliver another high-quality crossover for customers.”
The Oakville plant has increased production and is adding 500 jobs in an effort to keep up with the demand for its hot-selling crossovers including the Lincoln MKX, Ford Edge and Ford Flex, which starts arriving in dealership showrooms this summer.
Flex is powered by Ford’s award-winning 3.5-liter V-6 engine and is mated to a fuel-efficient 6-speed transmission. The powertrain is expected to deliver more than 260 horsepower, 245 lb.-ft. of torque and good fuel economy.
gallery: Ford Flex
Crossover vehicles have been the fastest-growing vehicle segment in North America this decade. During the past two years, Ford crossover growth in North America is the fastest in the industry. In the U.S., Ford Edge was the best-selling mid-size crossover in 2007 and is to date in 2008. In Canada, the crossover segment grew 89 percent in 2007 versus the previous year, and Ford of Canada sold more crossovers than any other manufacturer.
Reaction to Ford’s newest crossover has been strong, a point celebrated by attendees of the launch ceremony including hockey great Wayne Gretzky who emerged from a 2009 Ford Flex.
“The team here at Oakville continues to be at the top of their game,” Gretzky said. “By working together, they are building a great success story.”