The 2010 Jaguar XJ , which was launched a month ago in the UK and has created a firestorm of interest among interested buyers in Europe, has finally made its way to US soil after making its first appearance at the Pebble Beach 2009.
In front of a gathering crowd of curious spectators, Jaguar unveiled its new flagship luxury car to the American audience, most of whom have been waiting for a month to see the car in the flesh. Meanwhile, Jaguar also released the pricing for the 2010 XJ in the US, offering it a starting price of $72,500 for the standard version and over $115,000 for the tricked-out, top-of-the-line version.
Despite the buzz created by the 2010 XJ’s first US appearance, the brass at Jaguar have taken a relatively realistic approach on how the car is going to fare in the US, especially considering the state of the US economy these days. Richard Beattie, Executive Vice President, Marketing and Sales, Jaguar North America, said: “Today’s challenging economy raises the stakes for luxury marquees bringing new products to a different market; not every new automobile will win the hearts and minds of luxury car buyers.”
Continue after the jump.
“Despite the current conditions of the economy, we still believe that the Jaguar XJ will create tremendous new excitement for the Jaguar brand here in the US,” he adds.
The XJ will be released in three variants in the US, including a 5.0-liter naturally aspirated V8 with 385 horsepower and maximum torque of 515NM, a supercharged version of the V8 that comes with 470 hp and 575NM of torque, and the top-of-the-line variant that comes with 510 horsepower and 625NM.
With these three variant engines going on sale in the US in the early part of 2010, it’s a safe bet that Jaguar-loving Americans are already lining up their pockets for a chance to get the first batch of Jaguar’s new flagship luxury car.