When SRT unveiled the 2013 Viper back in September 2012, the company announced that the new supercar be delivered to dealerships by the end of December. However, as you can see it is already the end of January 2013 and the new Viper still hasn’t arrived to dealerships. In fact, it has been confirmed that the first Vipers won’t reach dealers until mid-February.
In a recent interview with The Detroit Free Press, Ralph Gilles — president and CEO of the SRT brand — officially apologized to the company dealers and announced: "we are just holding ourselves to a higher standard."
He also confirmed that each dealer has received a letter that explains that a "hand-made car takes a little finesse to get everything perfect." This desire for perfection is the apparent reason for the delay – don’t know if we’re buying it, but okay…
Gilles also confirmed that SRT plans to build a total of 1,600 Vipers in 2013 and 800 of those units have already been spoken for.