BMW 740d M Sport - first official images

Despite our strongest wishes, the German luxury automaker BMW will not be offering a factory tuned high-performance M badged version of their full sized limousine, the 7 Series, but a M Sport version isn’t so bad either. It was only two weeks ago that Top Speed brought you a few spy shots of the very car we are talking about now in testing, today it is time to see the first official images from the manufacturer.

The M Sport package features exterior highlights like a revised front bumper, a new rear bumper with integrated exhaust system and on the inside with a sports steering wheel adorned with the very exclusive M badge.

Stay tuned, we’ll be back shortly with more details.


8 comments:

The consumption and performance of the 740d is major good news. If the info is correct, it is more economical than 730d. Although, I have one comment. I like the new 7 but I am not sure how I feel about the Chrome trims on the front and rear bumpers.
BTW, these xDrive photos look like some Photoshop job. Maybe the car is not quite ready yet.

The BMW 740d to be introduced in autumn, for the first time will feature a new straight-six diesel engine with BMW TwinPower Turbo Technology and maximum output of 225 kW/306 hp. Although to my opinion this looks rather weak. I expected much more power output from the bigger diesel engine. Where’s the difference to the 335d/535d which has been around for years...a mere 20 hp? Is that all BMW could come up with?

BMW claim these figures: twinturbo engine producing 306bhp, with 0-60mph of 6.3 seconds, 41mpg average and emissions of just 181g/km, to be the best in class, and are promising to upgrade the 730d for 2010 to improve performance. I can’t wait to see how it works.

These are sensible moves by BMW to offer more choice in the 7 Series. The 7 Series has never fared quite as well as the Mercedes S Class – despite being a better drive – but does have a big following in emerging markets like China. But these extra choices will also help BMW compete against what looks likely to be big competition before long – the New Jaguar XJ. Is this the first evidence of the Germans twitching?

I must say what us also feautured is the xDrive for the 7 Series. This will give the big BMW 4 wheel drive, and will be available on the 750i and 750Li, and offers electronically controlled standard 40:60 split of the power, with up to 80% to the rear wheels when circumstances dictate. This is good improvisation.

I must say, what is probably bigger news than the M-Sport pack is the arrival of a new diesel model – the BMW 740d – which joins the 730d in the range, and is probably being brought in to bolster the range in anticipation of the arrival of the new Jaguar XJ diesel before long. But it sounds very good.

Just to make the confirmation official. BMW has confirmed the M Sports Package will be available for the first time on the BMW 7 Series, and will be an option across the entire range. So you can now have the front and rear aprons; carbon black paintwork; 19″ M wheels; BMW Dynamic Drive; aluminium trim; M Gear Lever etc., etc. The latest BMW 7 Series is a handsome car once more, and these M-Sport options do seem to add a certain aggression to its stance – not a bad thing.

This is nice, BMW 7-er becomes overall the best top-luxury saloon: efficient, poweful and beautiful. I suppose that it has impressive handling charateristics (as for such big saloon) eighter, since BMW will apply its platform to upcoming 5-er. Can’t wait to see what Alpina B7 based on 7-er V12 will be like. like the Exhaust on the 7-er with the sport package but it reminds me of the Acura TL-SH-AWD’s exhaust. But in general, Im loving the new M sport package for the 7

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