Let’s face it, the Chrysler Sebring needed to go. Criticized for its cheap materials and horrible quality, the Sebring was, simply put, unsuccessful. So when we heard that Chrysler was going to rid itself of the Sebring, we weren’t at all surprised. What threw us a little, however, was the new car’s name. The freshened up mid-sized sedan will now be called the Nassau . This name was used for the first time on the concept car revealed by Chrysler in 2007. Of course, the production version will look nothing like the concept, but Chrysler hopes it will give them a chance to match up to its mid-sized competitors in the market today.
"If you look at the Sebring and benchmark it against the competition, it’s not where it needs to be,’ CEO Sergio Marchionne said at this year’s Detroit Auto Show.
Chrysler designers have been working on completely new interiors for the 2011 Chrysler Nassau and the Dodge Avenger. Not only will the interiors be brand spanking new, but the exteriors will look substantially different as well. The 2011 Nassau will be offered with a choice of 2.4-liter four-cylinder engine and a new V6 Pentastar engine.
Hopefully, Chrysler will learn from the debacle that was the Sebring and invest (crazy four letter word for some automakers) in better quality materials and engineering. We don’t think they can afford any other flops.