Daimler Considering Full Aston Martin Takeover

Aston Martin may have a savior knocking on its door, as Daimler is considering purchasing the flailing British automaker. Though it already owns a five percent stake in Aston Martin, reports suggest a 50/50 probability Daimler may purchase the remaining percentage of Aston Martin.

Aston Martin would be yet another feather in Daimler’s hat, joining Mercedes-Benz , Smart , Maybach , Freightliner , and Thomas Built Buses. The two automakers are currently in a partnership that gives Aston Martin some needed engineering help and technological innovations for its upcoming products. Since that partnership is just a year old, little Daimler influence is seen in Aston’s current vehicle lineup. However, that’s all going to change with both automakers’ next generation of cars.

If the deal goes through, we can expect to see plenty of Mercedes and AMG tech infiltrate Aston’s product portfolio, such as replacements for the aging VH platform, and the outdated V-8 and V-12 engines. It’s unlikely that the two automakers’ design departments will share notes, so we can expect Mercedes and Aston Martin to keep their looks to themselves.

Daimler is also in deliberating on purchasing a controlling share of the Italian motorcycle maker MV Agusta . This comes on the heels of Audi buying up the famed motorcycle brand Ducati , which had previously worked with AMG. The new acquisition of MV Agusta would put Daimler back on track to compete more squarely with Audi in that respect.

Neither one of Daimler’s deals are official yet, but things are looking pretty good. Stay tuned to TopSpeed for any developing information.

Click past the jump to read more about the Daimler-Aston Martin partnership

Why It Matters

Aston Martin DB9 Volante by Q

With Aston Martin strapped for cash and sitting on aging products, the British automaker finds itself in desperate need of help. Daimler is likely a great company to pull Aston back from its near-extinction status, as Mercedes and AMG have both the cash and the updated technology to share. Hopefully the deal will go through and in a few years’ time, we’ll have some proper sports cars coming from Aston yet again.


What is your take?

Back to top