General Motors Corp. is considering increasing production of its new Solstice convertible, but still does not expect to satisfy current demand for the hot-selling vehicle.
"There has been very strong initial demand for the Solstice, but we want to be very careful not to chase the market."
Demand for the Solstice drove Pontiac showroom traffic up 20 percent in the first quarter, Hopson said. GM expects the increased interest to rub off on the slightly larger and more expensive G6, also available as a convertible.
GM plans to sell 20,000 Solstice vehicles a year, about 20 percent of the U.S. roadster market. Roadsters are typically two-seater convertibles.
But Pontiac dealers across the United States are clamoring for more. "They could produce twice as many and sell them up," said Todd Snell, president of GM dealership Snell Motors in Minneapolis. "We are hopeful they will ramp that up a little bit."
Priced just above $20,000, the Solstice is a sleek two-seater convertible that has lured buyers away from the Mazda Miata, which led the roadster segment until the Solstice hit showrooms.