After years of being on the pine, the Land Rover LRX is about to be unleashed.
The official statement of the LRX’s confirmed release in 2011 came almost two years after the LRX concept greeted us at the Detroit Auto Show last January 2008.
Looking at the proposed production version, it seems that not a lot has changed from the concept, although Land Rover has boldly announced that the LRX is poised to become the smallest, lightest, and most efficient model they’ve ever come out with.
Bold words considering they’re known for their big, heavy and gas-guzzling vehicles. Nonetheless, were going to take their word for it; after all, they wouldn’t be promising anything if they’re not going to back them up, right?
Phil Popham, Land Rover’s managing director even said that the LRX, while a Land Rover, is the first step in producing a new breed of Land Rovers, ones that would put credence on efficiency and maneuverability
“The LRX concept delivers the powerful message that we are as serious about sustainability as we are confident about the continuing relevance and desirability of our vehicles,” he says.
Click after the jump for the press release.
Small Range Rover confirmed for production
Gaydon, Warwickshire, 24 September 2009 – Land Rover has confirmed today a production version of its exciting LRX concept car will be built. The new car will debut next year and join the Range Rover line-up in 2011.
Designed and engineered at Land Rover’s state of the art Gaydon facility, the new Range Rover will be the smallest, lightest and most efficient vehicle the company has ever produced.
The new car will be built at the multi award-winning plant in Halewood, on Merseyside, subject to quality and productivity agreements and will be sold in over 100 countries around the world.
Phil Popham, managing director of Land Rover said: "The production of a small Range Rover model is excellent news for our employees, dealers and customers. It is a demonstration of our commitment to investing for the future, to continue to deliver relevant vehicles for our customers, with the outstanding breadth of capability for which we are world-renowned."
"Feedback from our customer research also fully supports our belief that a production version of the LRX Concept would further raise the desirability of our brand and absolutely meet their expectations." Phil added.
Gerry McGovern, Land Rover design director said "The new vehicle will be a natural extension to the Range Rover line-up, complementing the existing models and helping to define a new segment. It will be true to the concept and have many recognisable Range Rover design cues including the signature clamshell bonnet, the floating roof and the solid ’wheel-at-each-corner’ stance."
More details of the new small Range Rover will be released next year.