MINI rolls out 1.5 millionth car

Arguably the happiest camper in this remarkable achievement is BMW, the same company who took a chance on a brand that had been left out by the public consciousness and reinvented back to prominence. “The MINI has been a symbol of British design and engineering for 50 years, and I am delighted to hear that it continues to succeed today,” BMW board member Ian Lucas said.

“Part of the longevity of the Mini has come from the company’s ability to innovate – the redesign that was launched in 2001, the focus on reducing CO2, and the electric Minis that over the next year we will be seeing on the streets as part of the Government’s Low Carbon Vehicles Demonstrator.”

1.5 million cars produced since 2001 is a remarkable achievement in every sense of the word, especially considering that MINI was able to produce 5.3 million in its first 40-year run.

It’s a reason to celebrate indeed, and we’d like to toast our friends over at MINI for this wonderful achievement.