The design studio Pininfarina->ke69 has announced that they will unveil a new concept car based on an undetermined Alfa Romeo->ke1386 this March at the 2010 Geneva Motor Show as part of the relationship between the two exotic Italian brands and will commemorate both Pininfarina's 80th anniversary as well as Alfa Romeo's centennial.

The Pininfarina Geneva concept will continue the tradition of successful spiders that have gone from simple sketches to road going automobiles thanks to the two automaker's collaborations of the past. The only details that Pininfarina cared to elaborate on is that the show car will continue the two passenger open air spider theme. While we would expect to see something along the lines of a rebodied 8C super car, Pininfarina may surprise us by chopping the top off of a turbocharged Multiair MiTo->ke3111 before removing the back seat following the fuel efficient future trend towards premium compacts that is becoming all too apparent in the automobile industry. Either way it is sure to make the Quadrifoglio crowd proud.

What would you like to see Pininfarina bring to Geneva?

Press release after the jump.

Press release

Pininfarina discloses the first official image of its new concept car, world debut on March 2nd at the Geneva Motor Show.

The Pininfarina new concept is meant to be part of the tradition of successful spiders born from the relationship with Alfa Romeo, among the most significant and long-lasting ones in the automobile history, and interprets the innovative vision of an antique theme strongly present in the Pininfarina roots, the 2-seater spider.

An iconic object that, binding with an ideal thread the past and the future of Pininfarina, starts the celebrations for its 80th anniversary, representing at the same time an homage to the Alfa Romeo 100th birthday.