Tell us if you’ve seen this song and dance before.
According to Automobile Mag, the British luxury maker is back to considering the possibility of building the Rolls Royce SUV, provided that the BMW X7 , which has had its own uncertain future, hits the market.
Remember, BMW initially had plans for a super luxury SUV a few years ago but ultimately canned those plans. But now, Automobile Mag points out that the market has changed with the introduction of high-end SUVs, including one from Maserati .
So, speculation of BMW revisiting the X7 might not be as farfetched as they once were. And if Bimmer does push forward with it and builds the SUV, Rolls Royce may finally follow suit and built its own, especially if it has a platform - the X7’s - that it can use.
Also, don’t sleep on how the Maserati Levante does as far as sales are concerned. In the event that it ends up becoming a hit, will Rolls Royce just sit back and let its competitors have the spoils? We think not…
About the only thing we know at this point is that the Rolls Royce SUV is neither alive nor dead. It’s stuck in limbo and for those waiting for it, that’s probably the best place for it to be on at this time.
Click past the jump to read about the Rolls Royce SUV’s potential rival: the Maserati Levante
Shortly after it unveiled the Kubang SUV Concept, Maserati went ahead and basically announced that a production model was in the works.
And so, the Levante was born.
Set to be unveiled next year - just in time for Maserati’s centennial - the Levante will be offered with three engines: a twin-turbocharged 3.0-liter V-6 engine delivering 410 horsepower, a twin-turbocharged 3.8-liter V-8 engine with 530 horsepower and a turbo-diesel engine only offered in Europe.
The Levante’s success will ultimately be a determining factor for BMW’s entry into this segment of the luxury SUV realm. The delay in Bimmer’s decision could spell huge success or catastrophic disaster for Maserati; only time will tell.