The new 2011 Jeep Grand Cherokee is a very important car for Chrysler. It will be their first production car launch since Fiat took the reigns. The new Jeep also needs to show the world that Chrysler is capable of making good cars that people actually want to own.
With this need to rebuild their image, Jeep’s first ad is coming over all patriotic. These ads usually work well and in this commercial, Chrysler is telling us that America is coming back to its industrial roots and Jeep is working hard to build the best products on the road.
We look forward to driving the new Grand Cherokee and giving you a full report. Based on looks alone, it doesn’t look that bad. Yet, if priced in the same ballpark, we would still rather have a Land Rover. That’s just us though.
Hit the jump to watch the video.