The fact that the new Jaguar F-Type is enjoying great success shouldn't be such a big surprise to anyone. This was all expected, considering how well the model was received on the market.

In a recent interview with Automotive News, global brand director, Adrian Hallmark, revealed that half of the 2013's production units are already sold and that the customers who have ordered the car now will get it by the end of the year. He also announced that F-Type->ke1224 sales represent a total of 15 to 20 percent of the total 60,000 Jaguar units planned to be sold this year and that the sports car will be used to boost to brand's image.

Jaguar->ke39 is hopping that more than 90 percent of the F-Type buyers to be new clients to the brand because the car has no direct predecessor. With the F-Type, the company is also hoping to attract younger buyers, from markets like United States, the UK and Germany.

Click past the jump to read more about Jaguar F-Type.

2013 Jaguar F-Type Roadster

The new F-Type Roadster is offered in three different trim levels - F-Type, F-Type S, and F-Type V8 S – and it comes with either a V-8 or V-6 powerplant.

In the base version, the V-6 engine delivers a total of 340 horsepower, while the S version’s output is raised to 380 horsepower. The most powerful version is the F-Type V8 S, which gets a 5.0-liter V-8 engine that delivers a total of 495 horsepower.

On the U.S. market, the model is priced at $69,000 for the base version and up to $92,000 for the V8 S version.