At some point or another, everyone has been a third, fifth, or even seventh wheel. You know, those times when you are surrounded by couples and you are the only single one in the group. Amidst the couples’ activities, the bickering, and the "quality time," you wonder why you ever thought it would be a good idea to join in on this nightmarish journey through the land of ball and chains. Well, Landrover has now provided single men and women everywhere a reason to grin and bear it: the Landrover Discovery/LR4.
In this ad campaign, Landrover shows how even the 7th wheel can be made extremely comfortable in the LR4’s vast features. The Discovery/LR4 has a new, more comfortable seat design and a wider range of materials to bump up the luxury. Technologically speaking, the LR4 is well-equipped with touch-screen audio systems, a navigation system (Base and Premium), a single slot DVD drive in the audio head unit, and a rear seat audio system operated by new powerful wireless technology called WhiteFireTM via cordless headphones.
The Discovery/LR4 is offered with either a 3.0 LR-TDV6 engine or a 3.0 LR-SDV6 engine. The 3.0 LR-TDV6 engine delivers a total of 211 HP at 4,000rpm and a peak torque of 383 lbs-ft at 2,000rpm. The engine is mated to a ZF 8HP70 8-speed automatic transmission, while CO2 emissions have been reduced from 244g/km to 224g/km. The 3.0 LR-SDV6 engine produces 256 HP at 4,000rpm and 442 lbs-ft at just 2,000rpm. This engine is mated to a 6-speed automatic transmission with command shift. CO2 emissions have been reduced for this engine option, going down to 230g/km from the previous 244g/km.
No matter how long you stay single, the Landrover LR4 will make sure you are comfortable during those long couples’ trips.