And while Ferrari was beyond successful in unveiling the LaFerrari at the Geneva Motor Show earlier this month, what preceded it was insane amounts of buzz, anticipation and overall anxiousness to see the hypercar live and in person.
It came with leaked photos and spy videos, things that aren’t uncommon in the industry but nonetheless drew frustration from the folks of Ferrari who tried extra hard to conceal the hypercar before its Geneva debut.
Well, the Italian automaker is making up for it with the release of a behind-the-scenes video of the LaFerrari, featuring the hypercar getting filmed for its Geneva debut. How very nice of them.
The video, which lasts for a little over a minute-and-a-half, gives us a look at what happens when an automaker makes all the preparations needed to ensure that such a hotly anticipated debut goes as well as planned. And as always, the car looks absolutely stunning, which everybody will definitely agree on.
For all who wondered throughout months regarding this hypercar, this video will more than make up for all those sleepless nights. Enjoy it the best you can, fellas.