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Video: Tony Stewart and Lewis Hamilton to switch cars in new Mobil 1 campaign

In the world of crossover drivers, a lot of people have wondered how a Formula One driver can fare driving a stripped down NASCAR stock car and a NASCAR driver can handle the technology of a Formula One race car. It’s a scenario that we’ve all wondered and now, thanks to Mobil 1, we might find our answer.

The motorsport oil company and sponsor for both the McLaren F1 team and the Stewart-Haas NASCAR team have come out with a marketing campaign that has the Formula One Champion and the 2-time Sprint Cup Winner taking the other driver’s car to see how they can fare in uncharted cockpits. Will Tony Stewart be able to understand the technology employed in the MP4-26? How will Lewis Hamilton react to driving Stewart’s #14 stock car and all the bumps and bruises it’s bound to come in?

These questions will soon be answered in Mobil 1’s running campaign. For now, check out the teaser video to see how the two ace drivers size up each other and their respective rides.



5 comments:

hahaha. He has a 32 inch waistline and he needs to burn some of it! NASCAR to F1 car sounds difficult. I wonder what’s the result of the race between them.

I agree with you. This sounds crazy but fun!And it seems that Tony Stewart needs to be slim down a little in order to fit in the F1 car!hahaha

Hahaha! This one definitely looks like an interesting promo. Lewis Hamilton will definitely get the shock of his life trying to handle a NASCAR ride.

Same here. I bet they are both sportsman to consider those things as personal. Hey guys! Stop murmuring and let you wheels do the talking!

hmm. I thought they will be having a flip top match. hehe Well, those men are the best in racing track and I have the idea on what will happened next.

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