Want a Cygnet? There may be a few snags

For those of you planning on buying a new Aston Martin Cygnet compact we might have some very bad news for you. Only existing Aston Martin owners will have the opportunity to purchase their own super city car. The coach built Toyota iQ will retail for around $35,000 and production will be kept to 2000 units. More bad news, Aston has no plans of selling it in the U.S. market, proving once again that the American market is not ready to see the value of a premium compact.

The Cygnet is essentially a Toyota iQ with custom bodywork as well as a complete interior transformation. The Cygnet is powered by a 97 HP 1.3 Liter engine mated to a continuously variable transmission that will scoot the smallest Aston ever to a 105 MPH top speed. According to Aston Martin, the "Cygnet concept represents a creative, environmentally conscious solution, being small, yet with presence – and highly fuel efficient, now combined with the prestige of Aston Martin’s luxury brand ownership." That is along with their usual limited production exclusivity, but for less than a Jaeger-LeCoultre , we couldn’t se why any Aston owner wouldn’t want to pick one of these up as well.

Source: NY Times

2 comments:

One hell of a ad news. These Cygnet has the potential to soar in the US market. But I guess it goes this way. The bad news will be felt more by the
manufacturer. They just ignored the chance to boost their sales.

I’m confused on this article that "if you don’t drive another Aston Martin model, you will not be able to buy a Cygnet"? What the hell is this? Yeah, it’s a competitor of Toyota IQ but I think for the usability matters, I will choose the IQ than this Cygnet.

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