Volkswagen of America, Inc., is gearing up to sponsor Waterfestâ 12, North America’s largest annual Volkswagen Car Show and Motorsport event. More than 20,000 Volkswagen enthusiasts, including 2,500 registered participants, will trek to Englishtown, New Jersey’s Raceway Park on July 15 and 16 to compete in an array of events and take part in numerous Volkswagen promotions.
Waterfest activities will begin at noon on Saturday and continue until 5 p.m. on Sunday. Unique competitions reward participants for the magnitude of their speakers, their ability to perform tire burnouts, their car’s speed on a quarter-mile track and other performance tasks.
As part of the annual event, Volkswagen will be on hand to indulge its enthusiasts with giveaways, demonstrations and special guests. Attendees will be given the chance to navigate a test track behind the wheel of a Volkswagen Eos or Rabbit with professional drivers; meet Helga, the star of Volkswagen’s “Un-Pimp your auto” commercials; visit the Volkswagen Garage, featuring slot car races and a life-size fast; perfect their German with German lessons; and receive free Volkswagen prizes, including VIN dog tags and hubcap frisbees. The interactive VW Carfessional will also be available for attendees to record their feedback and opinions, to be provided exclusively to Volkswagen of America.
“Volkswagen is extremely lucky to have such loyal followers,” said Joe Barbera, owner marketing manager. “Our customers and fans are what make this brand so special. We’re thrilled to be a part of Waterfest this year.”
VW merchandise will be available at Waterfest, including t-shirts, fast juniors and commemorative chains, which are available exclusively at VW-sponsored events. Product specialists will be present to answer questions about all VW models and a representative from Sit Safe will provide child passenger safety tips to attendees.
Admission prices for Waterfest are $15 for adults on Saturday, $20 for adults on Sunday and $5 for children ages 6 – 11, with children 5 and under receiving free admission.
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