The Dodge RAM, known plainly as the RAM in the US and Canada, started production back in 1981. It comes in six different trims - ST, SXT, SLT, TRX, Sport Laramie, and Power Wagon - and four different cab options - Crew Cab (new for 2010), Mega Cab, Quad Cab, and Regular Cab.
The RAM is powered by a plethora of engine options, including a 3.7L V6 producing 215 HP and 235 lb-ft of torque, a 4.7L V8 delivering 310 HP and 330 lb-ft of torque, a 5.7L V8 with 355/390 HP and 395/404 lb-ft of torque, and a 6.7L turbodiesel I-6 getting 350 HP and 610/650 lb-ft of torque. These engines are mated to either a 6-speed manual or a choice of three different automatics: 4-, 5-, or 6-speed.
Cross-marketing stunts aren’t new in the auto industry.
It’s a great way for two companies to promote each other to two completely different audiences. Recently, a lot of auto brands and movie studios have taken this route to promote a particular movie and the car that will appear in said movie.
With the upcoming "Man of Steel" movie set to hit theaters on June 14th, the two companies went ahead and unveiled a special edition, one-off "Man of Steel" Ram 1500 Power Wagon that was specifically built to promote the movie.
If this truck isn’t intimidating enough on its own, the specially designed Man of Steel-inspired styling will definitely get your attention.
Shortly after its unveiling, the one-off Man of Steel Power Wagon will head over to New York City on June 10th, just in time for the world premiere of the highly anticipated Superman movie. From there, the truck will go on its own tour around the country in the coming months before heading over to the auction block where it will be auctioned off for charity.
Click past the jump to read about how Ram dressed up this 1500 Power Wagon in the style of the Man of Steel himself
Back in 1978, Dodge rolled out a special edition package for its D150 pickup trucks, which were not yet named “Ram.” This new package was known internally as Package Code YH6 and featured a high-output 360-cubic-inch V-8 engine with a 4-barrel carb pumping in fuel. The engine boasted high-flow cylinder heads and an aggressive cam shave and it all hooked up to a 3.55-to-1 rear end. This package, which we all know as the L’il Red Express, only lasted two years – 1978 and 1979 – and saw only 2,188 units in 1978 and 5,118 units in 1979. This makes it one of the most sought after Dodge pickups ever built.
Well, Ram is rolling out a remake of this classic short-body pickup truck in the form of its SEMA-stationed L’il Red Express Truck. Though it is more modern than the original rendition, it certainly pays it homage rather well. It features the bright-red paint of the original, a side-stack exhaust system, and a wood-trimmed bed.
In addition, this remake of the cult classic pickup features 22-inch Mopar rims with gold inserts, a 5.7-liter HEMI engine that pumps out 390 horsepower and 407 pound-feet of torque, gold accent stripes, “Hyperblack” painted grille inserts, and a custom Katzkin (no, not “cat skin”) interior. Sure, it lacks the flare-side styling and the wood-outlined bed of the original, but it is bad-ass nonetheless.
There is no mention of this special edition ever coming to the Ram lineup, but don’t be too surprised to see it roll out in 2013 and 2014, as Chrysler loves running special-edition Rams – there have been plenty of them. One thing is for sure, it would definitely carry a higher premium than the $1,131 price for the original L’il Red Express package.
Stay tuned to find our of Chrysler plans to launch this model or not.
The new Dodge Ram pick-up will also be presented at the upcoming SEMA Show with a very cool Urban Ram concept car specially customized by Mopar. The concept features a very cool Modern Blue paint scheme combined with a Mopar blue stripe - reminder of the limited edition Mopar ’11 Charger.
The new Urban Ram Concept features a very cool sport performance hood, a new set of 22" wheels painted hyperblack and a fiberglass tonneau cover matching the body color.
The standard 2013 Ram 1500 is powered by a 392 HEMI engine, but Mopar decided is time to make it even more aggressive. For this the tuneer added new Mopar headers, a Mopar cold-air intake and Mopar performance dual exhaust with chrome tips. They did not announced how these updates improved the engine’s output, but the package also includes a Mopar performance handling kit and SRT rotors and brake calipers that help rein in all the extra power.
The history of the Dodge Ram began back in 1981 when the original model was launched onto the market. Since then, many things have changed, with the Heavy Duty version to be unveiled in 2009. And now, for the 2013 model year the new Ram Heavy Duty has been updated with an all-new interior, next-generation Uconnect Access, Powernet, new frames and new suspension.
2013 model year also marks the debut of the 5.7-liter HEMI V8 engine as standard equipment. It delivers a total of 383 HP and a peak torque of 400 lbs-ft and is mated to a 66RFE six-speed automatic transmission. Next to it the renowned 6.7-liter Cummins High-Output Turbo Diesel I-6 is now available in three versions: 350 HP, 370 HP and 385 HP.
The 2013 Dodge Ram Heavy Duty will go on sale in the first quarter of 2013.
Hit the jump to read more about the new 2013 Dodge Ram Heavy Duty.
Anyone that drives a truck in a manner that it is built to be used – you know, actually hauling more than just yourself – will tell you that diesel power is the way to go. Not only are diesel engines far more reliable, but they also boast extraordinary torque for their size and historically get better fuel economy. For some reason unknown to us, the “Big Three” only offer diesel engines in their 3/4-ton and larger trucks, leaving 1/2-ton truck with only gasoline engines to choose from.
With trucks being all about towing these days more than in recent history, a lot of focus has been placed on increasing frame rigidity and driveline quality to bump up towing capacity on the entry-level 1/2-ton pickups, but little has been done to pump up the twisting power needed to get those heavy loads moving (A.K.A. torque).
Well, it looks like Chrysler is getting really serious about the Ram taking over Chevy’s No. 2 slot on the best-selling pickup list. In addition to all of the new enhancements coming in 2013, reports are pointing toward a diesel variant coming to the 1500 lineup in the near future, as test mule 1500 Rams are being spotted bearing torque-happy diesel power plants.
No, this is not a Cummins diesel engine like most would expect. The engine of choice is the VM 3.0-liter V-6 diesel engine by Fiat. Before you start complaining about Ram straying away from the Cummins engine, understand that this Fiat diesel is no wimp, as it cranks out 241 ponies and 406 pound-feet of torque straight off of the shelf. Add in the fact that it gets up to 28 mpg on the highway and you have a winner.
That would put this diesel at the same torque output as the 5.7-liter HEMI V-8, but allows it to get 10 more MPG on the highway. Given the new frame enhancements in the Ram 1500, we would anticipate a towing rating well over 10,000 lbs from these diesel-power Ram 1500s.
For now, these engines are still in the testing phase, but we will keep you informed if anything changes.
So Chrysler has been aggravating all of us by doing its social media teasing via Facebook. Between the SRT Viper and the Ram 1500 teasing campaigns, we were about teased out. Just as it did with the Viper, Chrysler redeemed itself by finally releasing the actual production 2013 Ram 1500.
This new 2013 Ram 1500 made its debut on April 5th via a live webcast on, you guessed it, FACEBOOK! First and foremost, Chrysler’s focus with the new Ram 1500 was gas mileage, as pickups are falling drastically behind cars in this area, and soon buyers will not be able to fuel these monsters. Luckily, Chrysler has no plans to drastically reduce engine size or mess with the aesthetics of the Ram in order to increase mileage. There are just a few tweaks here and there.
The true test is if this pickup can catch up to its main competitors, the Ford F-150, Chevrolet Silverado 1500, and the GM Sierra 1500. The only way that Ram can hope to catch up to these models is to significantly increase its V-6 output and lower the fuel consumption on the V-8 models.
Hit the jump to read the full review on the Ram 1500.
We will preface this article by saying how odd it is to use the word “Ram” as a make and not a model. Please take note, Dodge, Ram, or whatever you want to call yourself today.
The Ram lineup of truck is in for something big, as the automaker plans to reveal an all-new addition to the lineup on April 5th. Dodge, err, Ram has begun a campaign dubbed “A Giant Awaits” where the truck builder will release one teaser picture per day until the unveiling of this new pickup. So now we get to decipher five, or so, teaser pictures of random parts of a new truck.
Today was the first day of said campaign and Ram has released the above picture. Despite Ram claiming these pictures are supposed to be “not easily identifiable,” it took us about 10 seconds to figure out it is a restyled grille on a Ram pickup. Now, we are pretty certain all of this hubbub isn’t over a new grille, but that is all Ram is showing today.
So let’s examine this cheese grater-like grille and what it may mean. That type of grille is only seen on high-performance and luxury vehicles, and Ram already has the Laramie line of luxury-style pickups, so scratch that. All that leaves is a high-performance model, unless Ram is just drawing our attention to announce that the 2013 Ram is getting the Pentastar V-6 as its base engine, which we already know from Chrysler’s SEC filings.
Dodge scrapped the SRT10 model Ram following the 2006 model year, due to low sales and the Viper’s notoriously undependable and fuel-hungry engine. But what about an SRT8 model, bearing the same 470-horsepower, 6.4-liter V-8 that the 2012 Challenger SRT8 392 does? That engine is far more reliable, less expensive to maintain and gets better gas mileage than the Viper’s 8.3-liter V-10. This is all just speculation now. Just like us, you will just have to wait until more information is released.
How can you run away from this police truck without peeing in your pants? The sheer sight of it rumbling towards you from the rear-view mirror is reason enough to just give up and pull over.
The Ram Special Services Police Truck is the latest in Chrysler’s growing portfolio of police vehicles. Following the overwhelmingly positive reaction given to the Dodge Charger Pursuit by law enforcement and municipal administrators, the Special Services Police Truck takes the reins as the big brother police truck that will run down any fleeing criminal.
Based on the Ram 1500, the truck combines durability, reliability, and crime-fighting capabilities in one package.
It’s got pretty much everything that law enforcement agencies would want in a police truck, including a unique wiring harness that was specifically engineered to endure the heavy loads of the radar, computer, lighting, and radio equipment police officers will need when they’re out and about on the road.
Find out more about the Ram Special Services Police Truck after the jump.
The Ram 392 Quick Silver is a testament on how you can add some serious character to an otherwise ’regular’ Ram R/T, all thanks to Mopar Underground. As Chrysler’s in-house tuning department, Mopar dressed up a Ram R/T for the SEMA Auto Show, complete with aesthetic and performance improvements.
The exterior of the 392 Quick Silver comes with a gloss black roof and a three-stage Bright Silver finish that’s complemented by anodized red paint on the mirrors, wheels, and grille inserts. Mopar Underground also put in a reverse deep-cowl aluminum hood with functional heat extractors and smoked lenses that act as "covers" for the pick-up’s exterior lighting. The 392 Quick Silver also boasts of a Mopar hard tonneau cover that carries an integrated spoiler and finally, a set of 22" Mopar wheels round out the exterior package of the tricked out pick-up.
As for the interior, the 392 Quick Silver boasts of high-bolster SRT seats dressed in Katzkin leather with red stitching and accents. Likewise, the steering wheel, shift knob, door panels, and center console trim also carry the same leather and red stitching combination. Entertainment was also carried out by Mopar with the addition of new Kicker speakers that with tweeters and woofers to make for excellent music blasting.
To improve on the pick-up’s performance capabilities, Mopar equipped the 392 Quicksilver with a 392 HEMI V8 engine that produces 470 horsepower, as well as a cold-air intake kit and headers, a cat-back dual exhaust system, a new suspension set-up, and a Brembo big brake kit, featuring 15-inch vented rotors and bright silver six-piston calipers in the front and rear.
UPDATE 11/07/2011: We have added live images from the 2011 SEMA Show. Check them out in the picture gallery!
The boys from Top Gear USA were back this week and they are starting to pick up a little bit of speed in terms of entertainment value. The discussions still tend to be a little too rehearsed, but we didn’t want to turn off the television as soon as they started talking. Well, except for when Adam opened his mouth, but we’re used to that.
The main focus this week was trying to figure out which truck was the best in America. After spending the entire first episode trying to convince us all that pick-up trucks could be convinced by two-door models, this was a welcome change. Other segments included battling it out between the Local Motors’ Rally Fighter and an airboat, and a trip around the Top Gear test track with actor/comedian Bill Engvall.
Hit the jump to check out the full details on Top Gear USA: Season 2 Episode 3.