The Dodge Viper had four long generations spanning from 1992-2010. There were actually no 2010 models, only extended 2009 models, and 2011 saw zero production Vipers at all. Dodge is planning on picking up the Viper once again in 2012 with a fresh look and feel.
The Viper came in two different trims: the SRT10 and the ACR. The 8.4L V10 powered Viper delivered 600 HP and 560 lb-ft of torque, and was mated to a six-speed manual transmission. The 0-60mph sprint was done in fewer than four seconds, while the quarter mile came in at 11 seconds. Careful with this one though, it doesn’t come with electronic stability control.
The previous-generation Dodge Viper was often criticized that it has lost the essence of earlier years. Things seems to have been solved, as the new Viper has not been inspired by the model it replaces; instead, SRT designers looked back at the first- and second-generation Vipers which were the most appreciated ones.
In this video, Viper’s Head of Design, Mark Trostle, explains how the design of the new Viper took shape. According to him, designers focused mostly on keeping the essence of the first two generations, but also the unmistakable proportions of the Viper. According to him, even if there is a car cover on, people will still know what car it is. And the final element, the new Viper combines functionality with beauty.
Enjoy the video and let us know in the comments section below what generation Viper you prefer.
When SRT unveiled the 2013 Viper back in September 2012, the company announced that the new supercar be delivered to dealerships by the end of December. However, as you can see it is already the end of January 2013 and the new Viper still hasn’t arrived to dealerships. In fact, it has been confirmed that the first Vipers won’t reach dealers until mid-February.
In a recent interview with The Detroit Free Press, Ralph Gilles — president and CEO of the SRT brand — officially apologized to the company dealers and announced: "we are just holding ourselves to a higher standard."
He also confirmed that each dealer has received a letter that explains that a "hand-made car takes a little finesse to get everything perfect." This desire for perfection is the apparent reason for the delay – don’t know if we’re buying it, but okay…
Gilles also confirmed that SRT plans to build a total of 1,600 Vipers in 2013 and 800 of those units have already been spoken for.
While the all-new SRT Viper hogs all the limelight, most have forgotten that there was a predecessor that served as a halo car to generate some excitement, in an otherwise boring lineup of cars from Dodge. We haven’t forgotten and neither did Superior Auto Design.
The last Viper to wear the Dodge badge with pride, the 2010 Dodge Viper SRT10, was considered the last hurrah of the ultimate muscle car in its era, before SRT made plans to resurrect it and give it a facelift, making the original Viper design more modern.
The main goal of Superior Auto Design for this build was to make the Dodge Viper SRT10 cool and wicked, even by today’s standard. Judging by the pictures we have for you, they have hit bull’s eye on that aspect.
This custom build includes a revamped interior that includes new leather with diamond tufts and contrast stitching, painted center stack, new shift gear and e-brake boot. The exterior features a matte-black 3M wrap with gloss and carbon-fiber black accents. To increase the cool factor, SAD added red accents to certain elements of the exterior. To us, this custom Dodge Viper is what Bruce Wayne would’ve been driving if he had a fetish for American muscle cars.
The wicked-looking hood comes from the insanely evil Dodge Viper ACR and, to complement the whole build, SAD has fitted 20-inch black forged wheels with a red stripe on the outer lip, thereby wrapping up the whole custom build.
Under the hood, SAD left the 8.4-liter V-10 engine to its own devices. You can’t fault the tuner, as this engine is good for 600 horsepower and 560 pound-feet of torque, and sprinted the Viper to 60 mph in just 3.7 seconds. Oh yeah, it was a Ferrari and Lambo killer in its heyday.
Overall, despite not being a custom build of the latest SRT Viper, it still grabs attention wherever it goes, like the original Viper used to back in ’ 92. Plus, this one has a top and outside door handles – two things that the 1992 Viper lacked.
One of the key selling points to any car’s success is its design. Even if the brand of a car is unknown, with the help of a good design, it can grab positive attention from the most discerning of critics. This focus on beauty is the main reason so many brands invest millions of dollars in design studios.
One of the most important steps toward the success of any project is to get the design right. It should not be pretentious but also should not be too bland. Nowadays, automobile designing is one of the toughest jobs in the industry. People who can draw and have passion for automobiles simply cannot call themselves a designer. It takes a certain skillset and experience to make a mark. The toughest part in designing a vehicle is balancing key elements such as aerodynamics with modern design that pays homage to the brand’s original design language. Take for instance the Jaguar F-Type. It’s a car that, Chief designer Ian Callum says, ushers in a whole new design language for the Leaping Jag while still keeping certain elements of the legendary E-Type alive. Customers of today’s world not only want a head-turning design but also a design that is recognizable.
This year, we have witnessed quite a few cars that have amazed the public through soulful beauty without compromising on aerodynamics and brand image. Here is a list of five cars that we think are the most beautiful cars, launched this year.
When the last model for the previous generation Dodge Viper rolled off the assembly line, many of us took comfort in knowing that the next generation had already been confirmed for production. The new generation SRT Viper was rumored and teased for a good amount of time, building up the suspense for the new design and powerful engine. Now, it’s finally here, bringing its new look and ditching the Dodge title in the process.
The new SRT Viper has received an all-new, timeless exterior design with a new carbon-fiber hood, roof, decklid, and aluminum door panels. As a first, the Viper will be offered with LED taillamps that integrate stop-and-turn illumination in one element.
Under the hood, the new Viper features a new 8.4-liter all-aluminum, V-10 overhead-valve engine that will deliver a total of 640 HP and 600 lb-ft of torque. The new engine will be mated to an improved Tremec TR6060 six-speed manual transmission.
For the new generation, the Viper will be offered in two different versions: standard and GTS. The GTS will offer more technologically advanced solutions, like two-mode active suspension for those clients who want to enjoy it on the race track.
UPDATE 04/24/2012: SRT has unveiled another video for their new Viper. This time, the company goes into detail about the history of their gorgeous sports car. Check it out!
UPDATE 09/11/12: Are you wondering how much the SRT Viper is going to cost? Wonder no more because SRT has released the official price of the iconic American sports car. Find out how much it’ll burn a hole in your wallets after the jump.
UPDATE 09/12/12: Chrysler has unveiled a new video of the new SRT Viper during its automotive test drive at Gingerman Speedway, South Haven, Michigan.
UPDATE 11/21/12: We have just added a series of 110 new high res images to our SRT Viper picture gallery. SRT also announced today the official performance numbers for the SRT Viper. It features a top speed of 206 mph and a 0-to-60 mph time in low-3-second range. The Viper launches through the 1/4-mile in the mid-11-second range. It is capable of running a 0-to-100-to-0 mph relay less than 12 seconds and boasts braking distance from 60 to 0 mph of 106 feet. Lastly, the SRT Viper’s coefficient of drag (Cd) is a slippery 0.369.
UPDATE 12/05/12: SRT has released a new video of their 640-horsepower serpent, complete with awesome background music that further ramps up the awesomeness of the American sports car! Check it out by clicking the photo above.
Hit the jump for more information on the 2013 SRT Viper.
The SRT Viper is one of the hottest models on the tip of all of our tongues and we are all excited to see it hit showrooms in November. We have seen many weird things, however, when it comes to its official release. In a report, we learned that only about 15 to 20 percent of all Chrysler dealerships will “earn” the right to sell it by having their entire team trained on the car, among other odd qualifiers.
Well, we have finally found out exactly what this all boils down to for dealerships. The “training” program that Chrysler is making dealerships put their employees through will run the dealers a whopping $5,000 to have completed. Following that, the dealership still has to pay an additional $20,000 just for the right to sell the Viper, given the dealership meets all of the customer service criteria.
That brings the grand total to sell the viper to $25,000, or roughly one-quarter of the price for one base model SRT Viper. We are all for Chrysler wanting to get this release right, but to gouge your dealers like that is simply inexcusable. Regardless of how much money you may think dealerships make, keep in mind that the average new car sale nets the dealer less than $2,000 in profit.
That would mean that a dealership would have to sell roughly 10 to 15 SRT Vipers (at the average profit number) to break even on bringing the damn thing into the showroom. I worked at a high-volume Dodge dealer and allow me to tell you that the two Vipers we had on the showroom floor never left their spot on the floor – even for a test drive – in the year I worked there.
Chrysler is likely making far more profit on the SRT Viper than the dealers will and it needs to step up and provide these cars at a lower rate than $25K. The $5,000 training fee is understandable, but $20K just to “earn” the right to have it grace your dealership’s lot… Yeah, we feel a collective “Screw You Chrysler” coming from the majority of dealerships.
The new generation SRT Viper was recently launched onto the market and already it has been joined by a stellar special edition. The Viper GTS Launch Edition was unveiled at the Pebble Beach Concours and since many of us did not get the chance to be at the show, here’s a video that shows the exterior and interior of the new Viper, along with some driving scenes.
For those who do not remember, the new SRT Viper GTS Launch Edition is painted in the company’s famous blue finish combined with bright-white racing stripes. Under the hood, this special edition maintains the same 8.4-liter V-10 engine that delivers a total of 640 HP and 600 lbs=-ft of torque. It will only be built in a limited run, so anyone interested may want to hurry up and send in a check!
When the new SRT Viper first arrived, some loyalists were up in arms that the traditional Viper paint scheme – solid color with a pair of racing stripes – was left out. Well, for those traditionalists, SRT has an answer for you in the form of a special Launch Edition model.
This 2013 SRT Viper GTS Launch Edition will don the deep GTS blue with a pair of full-length, bright-white racing stripes, just like those found on Vipers from 1996 through 2006. The “Stryker” logo on this special edition Viper also varies from the standard Viper, as its background is blue, instead of the typical gray found on all other SRT Vipers.
The wheels on the Launch Edition are also slightly different, as they are deep-section design with five spokes and are manufactured from forged aluminum.
On the inside, there are a few changes too. SRT wrapped the seats, door panels, steering wheel, grab handle, shift knob, and center console in black Leguna leather with contrasting stitching, giving the inside a custom look. In addition, you get alcantara covering the headliner and the bezels are finished in satin silver, setting off the entire package.
Under the hood there are no changes. The standard 8.4-liter V-10 engine that pumps out 640 horsepower and 600 pound-feet of torque carries over from the standard Viper GTS. Fortunately, that engine is definitely no slouch.
The SRT Viper Launch Edition will debut on August 18th and 19th on the Concept Lawn at the Pebble Beach Concours d’Elegance. You can get a sneak peak at this model before its official debut from 10 a.m. to 4 p.m. on August 17th during “The Quail: A Motorsport Gathering” at the Quail Lodge. The production model will debut very early on in the Viper’s production, which is set to happen sometime in the fourth quarter of 2012, and will be a very limited edition. No exact production numbers or price has been released yet.
We’ll keep you updated as more information come up on this vehicle.
Click past the jump to read SRT’s official pres release.
Our latest Photo of the Week is arguably the most artistic photo we’ve seen to date and was taken by none other than Notbland aka Webb Bland.
Taken in the Mojave Desert in early 2011, the impromptu photoshoot where this photo is featured took place in just a 45-minute session with no lights and no assistance. Yet to our amateur photography eyes, we can’t even begin to think of how this photo could have been improved.
Depicting an extremely unique 2009 Dodge Viper ACR, this particular image is so special because the Viper ACR’s masculinity has been captured beautifully with the setting sun in the background helping to pull this photo off. Then there’s the lovely wooden structures in the background of this generally abandoned desert and the juxtaposition between the technologically advanced Viper ACR and the surrounds.
We absolutely love the new SRT Viper, and have since the second Chrysler’s performance arm started teasing it. We also love videos of racecars zipping around tracks with awesome flyby shots. Well, you can imagine our excitement when a video of the new SRT Viper GTS-R – the car set to tear apart the American Le Mans Series – was released, showing it ripping up Virginia International Raceway.
This isn’t the first time we have seen the Viper GTS-R in action, but this video is a very telling one. All of the testing videos of the Viper GTS-R were on random tracks that the ALS does not use in its series. Well, VIR just so happens to be a part of this year’s ALS, and SRT has promised us that the SRT Viper will debut this season, but haven’t given a date.
With the VIR race coming up in September, and the fact that the SRT Viper looks just about race ready in the video – sans a little paintwork – we are thinking that the VIR race on September 15th is the likely debut date for this new machine. We could be completely off base here, but on the surface it looks this way.
Regardless of its actual debut day, we do know one thing; we cannot wait to see this thing on the track. Many moons ago, the Dodge Viper used to dominate this series, and we certainly expect to see the Viper jump right back into the 1st place slot that other cars have been keeping warm in its absence.