Back in the day, the Dodge Charger Daytona was one of the most popular trims in the Charger lineup. It was so popular that it was affectionately referred to as the “winged warrior.” From 2006 to 2009, the Charger Daytona brought with it a cult-like, but it was inexplicably dropped in 2010. After three years of hibernation, Dodge is bringing back the iconic Charger Daytona and, just like its predecessors, the 2013 model brings with it a racing pedigree with one-of-a-kind styling and performance.
"With its 370 horsepower HEMI V-8, rear-wheel drive and iconic design, the 2013 Dodge Charger is a modern day muscle car, and the new Charger Daytona takes it to a new level by paying homage to the historic ’Daytona’ nameplate," said Reid Bigland, President and CEO, Dodge Brand.
"It starts with a legendary Hemi underfoot and one-of-a-kind interior and exterior styling enhancements that perfectly combine heritage, performance and value, starting under $33,000 MSRP."
There’s a whole lot to love about the Dodge Charger Daytona, so much so that we invite you to go past the jump to find out more about Dodge’s returning muscle car trim.
Gallery Dodge Charger
The 2013 Charger Daytona comes in ice of multiple color options, including Daytona Blue, Bright White, Billet Silver and Pitch Black. The Dodge-signature crosshair grille and its "R/T" badge has been coated in Satin Black with the hood getting dressed up in vinyl graphic. There’s also a new roof wrap, a "Daytona" graphic on the rear quarter panels, a new R/T spoiler, and a set of exclusive 20-inch, five-spoke polished aluminum wheels with Gloss-Black-painted pockets.
Just in case there’s no confusion as to what trim this Charger is, the Daytona also received a ’Daytona Blue’ engine cover, performance 3.06-to-1 rear axle ratio, high-speed engine controller, paddle shifters with “Sport” mode, as well as performance steering and suspension.
Inside, the Charger Daytona carries its own set of upgrades, particularly black performance Nappa-leather-and-suede, heated and ventilated seats with Daytona Blue stitching and piping. The word "Daytona" is embroidered in blue on the top of the front seatbacks. Other trim options for the interior include unique dark-brushed-aluminum trim that surrounds the muscle car’s 8.4-inch Uconnect touchscreen and gauges on the instrument panel. The same trim can also be found around the shifter and cup holders on the center console, while a Mopar bright-pedal kit, a 552-watt 10-speaker Beats Audio system, and a special numbered "Daytona" badge on the instrument panel that features the build number of that specific model finishes off the interior modifications on the Charger Daytona.
No performance modifications were given to the Charger Daytona so expect the same lineup of engines for the R/T and R/T Road & Track models, both of which carry a 5.7-liter Hemi V-8 that spews out 370 horsepower and 395 pound-feet of torque.
|Model||Price||Daytona Add-On Price||Total Amount|
|Dodge Charger R/T||$29,995||$2,995||$32,990|
|Dodge Charger R/T Road & Track||$33,995||$2,500||$36,495|
As the table shows, the Charger Daytona can be had for just $32,990 for the R/T models and $36,495 for the R/T Road & Track models. Best be advised, though, Dodge will only release 2,500 models of the Charger Daytona with each model coming with a serialized dash plaque.
It goes without saying that the Charger’s horns are locked with the Ford Mustang and the Chevrolet Camaro for muscle car sales in America. For Dodge to bring back the Charger Daytona trim is a great move, considering that both the Mustang and the Camaro are still in front of the Charger in terms of general popularity.
At the very least, the Charger Daytona will bring some attention to the Charger.
- It’s back!
- Limited Edition
- Affordable price
- Would’ve liked more exterior modifications
- Ditto with the interior
- How about performance mods for a change?
Gallery Dodge Charger Daytona
2013 Dodge Charger Daytona Set to Debut at the Los Angeles International Auto Show
- Return of the legendary package to the HEMI®-powered Charger
- Daytona package delivers custom look from the factory with unique Satin Black hood stripes, roof wrap and R/T spoiler, custom interior with Beats Audio and 20-inch polished aluminum wheels with Gloss Black pockets
- Charger R/T remains the most affordable V-8 sedan in the United States, with a starting U.S. Manufacturer’s Suggested Retail Price (MSRP) of $29,995. Daytona package offered at a U.S. MSRP of $2,500 on the R/T Road & Track model and $2,995 on R/T – starting under $33,000 MSRP
- Only 2,500 Dodge Charger Daytona’s offered in the United States – each with a serialized dash plaque
LOS ANGELES – The 2013 Dodge Charger R/T is one of the best performance sedan values on the market, and now it’s about to get even more distinctive. Debuting at the 2012 Los Angeles International Auto Show is the re-introduction of the legendary Charger Daytona. Available in Charger R/T and Charger R/T Road & Track trim levels, the 2013 Dodge Charger Daytona brings back the unique style of the historic Daytona package with all the modern performance and technology offered in the current Charger line-up. Just 2,500 units of the Daytona will be produced in this limited-production run – each with a serialized dash plaque.
"With its 370 horsepower HEMI V-8, rear-wheel drive and iconic design, the 2013 Dodge Charger is a modern day muscle car, and the new Charger Daytona takes it to a new level by paying homage to the historic ’Daytona’ nameplate," said Reid Bigland, President and CEO, Dodge Brand. "It starts with a legendary HEMI underfoot and one-of-a-kind interior and exterior styling enhancements that perfectly combine heritage, performance and value, starting under $33,000 MSRP."
Available in a unique color palette of Daytona Blue, Bright White, Billet Silver or Pitch Black, the Daytona package features special dark trim that builds upon the Charger’s iconic muscle car design. Satin Black adorns the front crosshair grille with heritage "R/T" badge, the custom vinyl hood graphic, roof wrap, rear R/T spoiler and the "DAYTONA" graphic on the rear quarter panels. The Daytona features exclusive 20-inch five-spoke polished aluminum wheels with Gloss Black painted pockets.
Daytona models also include a ’Daytona Blue’ engine cover, performance 3.06 rear axle ratio, high-speed engine controller, paddle shifters with sport mode and performance steering and suspension.
The Charger Daytona’s interior on the Road & Track features unique black performance Nappa leather and suede heated and ventilated seats with Daytona Blue stitching and piping. Similarly, the Daytona on the R/T offers the same appearance in a custom sport cloth seat. "DAYTONA" is embroidered in blue into the upper front seat backs. Unique dark brushed aluminum trim surrounds the 8.4-inch Uconnect Touch screen and gauges on the instrument panel, as well as the trim around the shifter and cup holders on the center console. Finishing touches include a Mopar bright pedal kit, a 552-watt 10-speaker Beats Audio System and a special numbered "DAYTONA" badge on the instrument panel that features the build number of that specific Charger Daytona model.
Built at Chrysler Group LLC’s Brampton, Ontario, Assembly Plant, the 2013 Dodge Charger Daytona arrives at Dodge dealerships nationwide in the first quarter of 2013 with a Manufacturer’s Suggested Retail Price (MSRP) of $32,990 for R/T and $36,495 for R/T Road &Track Daytona models.