2013 Fiat 500 and 500C by Gucci

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Fiat offered the 500 by Gucci Edition back in 2011, and now, due to high demand, Fiat decided to bring it back for a limited time. This special edition will be offered for both the 500 and 500C models and will be put on sale this June. Prices will start from $23,750 for the 500 version and from $27,750 for the 500C version.

The new 500 by Gucci can be ordered in either Gucci Nero or Gucci Bianco exterior paints combined with a new Nero monotone interior trim and a signature Gucci Verde/Rosso/Verde (green/red/green) web stripe running along the entire side body. The instrument panel and the seats are wrapped in Ooltrona Frau leather with signature "Guccissima" print, while the door panels and the hand-stitched, leather-wrapped steering wheel get Premium Nero accents.

The 500 and 500C Gucci are offered with retro-inspired 15-inch aluminum wheels and will be further distinguished by numerous "Gucci" badges.

Click past the jump to read more about the Fiat 500 and 500C.

Fiat 500 and 500C

Fiat 500 Cabrio

The U.S.-spec Fiat 500 was unveiled at the 2010 Los Angeles Auto Show, with the 500C version following at the 2012 New York Auto Show.

Both versions are powered by a 1.4-liter 16-valve engine that delivers a total of 101 horsepower at 6,500 rpm and 98 pound-feet of torque at 4,000 rpm. When paired with the five-speed manual transmission, the Fiat 500 delivers up to 38 highway mpg.

On the U.S. market the 500 is priced from $16,000 and the 500C from $19,500.

Press Release

For 2013, the Fiat 500 and 500c by Gucci Edition models now offer a new Nero (black) monotone interior environment that complements Gucci Nero or contrasts Gucci Bianco (white) eye-catching glossy pearl-glass exterior paint and Gloss Nero lighting bezels. The new Nero interior space is stylish yet functional, down to every last detail: chic embroidery, exclusive materials, bright (with Gucci Nero) and satin (with Gucci Bianco) chrome accents, the velvety varnish on the instrument panel and seats wrapped in Poltrona Frau leather with signature "Guccissima" print. Premium Nero leather accents are also found on the interior door panels and on the hand-stitched leather-wrapped steering wheel.

Fiat 500 and 500C by Gucci

For customers who prefer a two-tone environment, the 2013 Fiat 500 and 500c by Gucci Edition models reintroduce the original two interior color schemes. Tied to the Gucci Nero exterior color is an interior detailed with Bianco/Nero seating and accents, while the Gucci Bianco exterior color features the reciprocal Nero/Bianco theme.

The 2013 Fiat 500 and 500c by Gucci Edition models feature several exclusive design elements that highlight the Cinquecento’s iconic style. A signature Gucci Verde/Rosso/Verde (green/red/green) web stripe runs along the entire bodyside perimeter on the Fiat 500 by Gucci, or across the length of the power-retractable cloth top on the Fiat 500c by Gucci model. Chrome cursive "Gucci" signatures complete the door frames and hatchback, complementing the bright (Gucci Nero) or satin (Gucci Bianco) chrome-accented exterior mirrors, door handles and hood spear. Adding to the vehicle’s sculpted fenders are uniquely designed, retro-inspired 15-inch aluminum wheels color-keyed to the Gucci Nero or Gucci Bianco exterior paint. For even more sophistication, the wheel design includes center caps with interlocking "GG" hubcaps and brake pads lacquered in signature Gucci Verde (green).

Fiat 500 and 500C by Gucci

The 2013 Fiat 500 by Gucci Edition has a starting U.S. Manufacturer’s Suggested Retail Price (MSRP) of $23,750, while the 2013 Fiat 500c by Gucci Edition model starts at $27,750 (both models do not include $800 destination). The new Gucci Edition models arrive in spring of 2013 and will be offered for a limited time only.


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