This isn’t the first time Fiat has partnered with a retail brand on one of its models, and we bet that it won’t be the last either.
Yet this particular collaboration, which Fiat has with French perfume house Guerlain, really has us thinking of how far the former is going to go with these kinds of partnerships.
Don’t take that the wrong way, as Fiat has hit some home runs with some of its past retail tieups. It’s just that this one strikes us as a little weird because we don’t usually see perfume makers diving into the automotive world. Having said all that, we actually do find something surprisingly interesting about the La Petite Robe Noire 500 and 500C.
The model is available in the coupe and cabriolet versions of the 500, and it comes with a load of unique features, highlighted by an interior that’s been dressed in a bi-color black and white Poltrona Frau leather upholstery. Fancy digs for a Fiat 500 , right? Oh, and there’s also a clothing hanger on the passenger headrest.
Tinted rear windows are also part of the package, as are rear parking sensors, bi-xenon headlamps and a rear wing that also comes with a dynamic silhouette created by Kuntzel+Deygas.
And just because Guerlain was highly involved in the development of all 250 units of this special edition 500, anybody who purchases one will also receive a 100 ml bottle of the La Petite Robe Noire perfume, as well as a makeup kit that includes 30ml of Velvet Body Milk, black mascara, nail lacquer and Terracotta 4 Seasons in Tint Nude powder.
The Fiat 500 La Petite Robe Noire Edition will set you back &euro15,700 ($21,360 at the current exchange rates) with all models predictably earmarked for the French market.
Click past the jump to read about the Fiat 500