Kermit the Frog, celebrated actor, author, singer, journalist and expert on all things green, will appear in a new integrated marketing campaign for the Ford Escape Hybrid that will debut during the second quarter of Super Bowl XL on Feb. 5.
In the 30-second ad spot developed for Super Bowl XL by JWT Detroit, Ford’s advertising agency of record, Kermit will encounter the Escape Hybrid – the world’s first hybrid SUV – while exploring the great outdoors. The full story line will be (...)
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An innovative new hybrid research vehicle being developed by Ford Motor Company has a dual mission: help reduce U.S. dependence on imported oil while also reducing greenhouse gas emissions.
At the Washington Auto Show, Ford unveiled the Ford Escape Hybrid E85, a research vehicle marrying two petroleum-saving technologies – hybrid electric power and flexible-fuel capability. Escape Hybrid E85 is the world’s first hybrid vehicle capable of operating on blends of fuel containing as much (...)
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The Ford Escape Hybrid, launched in 2004, is a gas-electric hybrid powered version of the Ford Escape, sport utility vehicle, developed by the Ford Motor Company. Built in Kansas City, Missouri, it is the first hybrid SUV to hit the market. A similar vehicle, the Mercury Mariner Hybrid is sold by Ford’s Mercury marque, and a third variation, the Mazda Tribute Hybrid, will be sold by Mazda starting in 2006.
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