Ford is using the Evos Concept as the guinea pig for their new "global design language." That’s right, folks. Any and all next generation Ford models, including crossovers, hatchbacks, and SUVs, will be based on the Evos Concept.
In terms of its design, the Evos Concept takes the shape of a fastback that features the new ’face of Ford,’ highlighted by a new inverted trapezoid grille first seen in the new Ford Focus ST. The dynamic design of the Evos Concept is expected to cater to a new generation of buyers.
Ford already did it before, and now it appears they’re going to do it again.
Of the five generations of the iconic Ford Mustang, the third and fourth generation Mustang came with completely different designs that were both based on a platform that we don’t see anymore: the Ford Fox.
For the fifth generation, Ford went back to the Mustang’s design roots, offering a car that paid true homage to the legendary Mustangs of the 60’s. But now it appears that Ford is once again prepared to go in a different direction with the design of the next-generation Mustang.
In a report by the Wall Street Journal, the American automaker is preparing a completely new and modern design for the next-generation Mustang, slated to arrive in 2014. That means that the retro-styling of the current Mustang will be replaced by a more modern model that is said to look a whole lot like the Ford Evos Concept.
As far as the reasoning behind the decision to drop the classic Mustang look for the next-gen model, Ford pointed to the growing "Generation Y" market that doesn’t carry as much fervor and attraction to the classic Mustang look as did the "Baby Boomer" generation. So with an entirely new market to cater to, the Blue Oval is looking at opening up yet another chapter of their iconic Mustang brand that could push for a new generation of loyal and passionate owners.
In the Christmas night the busiest man on Earth is Santa - that’s no doubt. And during the years Rudolph has been a real help, but maybe is time for it to take a little brake, especially now that Ford has designed this special Evos Sleigh Concept.
The concept is powered by a 1.0-litre EcoBoost cylinder engine that delivers a total of 125 HP and 125 lbs-ft of torque. Of course this is much more power than the one delivered by Santa’s nine reindeer. But, Ford did some math and apparently this Evos Sleigh Concept is cheaper to maintain than the reindeer: currently Santa currently spends in excess of £122 million (about $191 million) on carrots to fuel his reindeer each year, but with the new Evos sleigh he will reduce cost to just £12 million ($18 million).
"They may look cute, but Santa’s team of nine reindeer create a staggering 214,670 tons of CO2 equivalent emissions each year, so something had to be done to help him re-discover his greener roots," said Ford car designer Paul Wraith.
Its not that we do not like Ford’s idea, but we like the reindeer better. And we really like to hear every year: "Go Dasher and Dancer and Prancer and Vixen and Comet and Cupid and Donner and Blitzen!"
At the end of 2010, Ford’s Design boss, Martin Smith, stated that the company was on the verge of creating new and exciting products to build on their already successful model lineup. The new ideas behind these products were brought to life at the 2011 Frankfurt Motor Show with the Ford Evos Concept and in continuation of Smith’s laid out plan, we think this concept was just a preview of the future revival of the Capri name.
The model name Capri was used by Ford for three different generation models: one from 1961 to 1964, one from 1969 to 1986, and another one from 1989 to 1994. The future Capri will be a coupe version of the current generation Ford Focus that will also give birth to a convertible model down the line. J Mays, the company’s chief designer, states that there is enough room at the front of the Evos Concept to fit one of Ford’s 4- or 6-cylinder engines, so we expect the future Capri to be toting one of those options. It may even come packing the new Ford Focus ST’s 2.0-liter turbocharged EcoBoost petrol engine delivering 247 HP.
Expect to see the new Ford Capri in 2012 with a starting price of about $30,000.
Ford is getting ready to turn a new chapter in the design of their vehicles. And the car that will bear inspiration for the brand’s next-generation model is the Frankfurt-bound Evos Concept. Ford is using the Evos Concept as the guinea pig for their new "global design language." That’s right, folks. Any and all next generation Ford models, including crossovers, hatchbacks, and SUVs, will be based on the Evos Concept.
According to Ford, the very first model to feature the new styling cues from the Evos will be produced before the year ends. Ford Group Vice President, Design and Chief Creative Officer, J Mays said: “The first fruit of this vision will be ready sooner than you might think – you’ll see it in around four months rather than four years.
More details about the Ford Evos Concept are scheduled to be unveiled at the Frankfurt Motor Show. In the meantime, there are plenty of photos in the gallery to check out. Full story