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Ads add buzz to new F150



When you are looking for a truck, one should not go for any other truck. With the growing number of car accidents not only in the United States but in almost everywhere, it’s no wonder why everyone is bragging about their car’s safety features. Online websites and even printed materials would tell one about defensive driving but how do you actually guard yourself from vehicular accident when others are not as careful as you are?

Ford Motor Company has the answer. The 2009 Ford F-150 is America’s Safest Truck. More than just play of words and mere bragging, the new F150 introduces more safety features making it home to US government’s top five star crash-test ratings and received arecognition as “Top Safety Pick” from the Insurance Institute for Highway Safety.

America’s safest truck was highlighted even more after the debut of its TV ad. It is said that the demand and those who have considered buying the new F-150 has increased. Though it made the TV ad a bit text-heavy, the message was very clear. Buy the new F-150.

But wait, this isn’t just the ad. It about the Ford F-150.





Ford SVT Raptor microsite



Ford Motor Company has just released a micro site dedicated to their wild F-150. The SVT Raptor that was unveiled at SEMA is a wide bodied concept based on the F-150. Normally trucks aren’t our thing on TopSpeed, but this one did take on the Baja 1000, so it’s cool with us.

Plenty more pics, info and the site link after the jump


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2010 Ford Harley-Davidson F-150


Ford Harley-Davidson F-150

Ford definitely has good timing. It is premiering its Harley-Davidson edition of the new F-150 at the right time of year in the right place. Winter in Illinois is no place to ride a motorcycle, so Ford is using the Chicago Auto Show to remind everyone that they can still look like a badass without freezing their ass.

What separates this from the standard F-150 is the attitude. Billet grille, 22-inch wheels with low profile tires, and plenty of Harley-Davidson badges make this one a little meaner. The color choices for the Harley-Davidson F-150 are called “Tuxedo Black” and “Lava Red”, but considering the clientele, names like “Riding Jacket Black” and “Snitch’s Blood Red” may be more appropriate.

Inside the truck get the all-leather treatment. The seat backs feature ribbed leather with engraved Harley-Davidson button snaps and even zippered map pockets featuring zippers from Harley jackets.

Truck Nuts sold separately.

Press release after the jump.


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2009 Ford F-150 SVT Raptor R


Ford F-150 SVT Raptor R

The Ford F-150 SVT Raptor R made its official debut today at the SEMA Show. The car was developed by SVT and Ford Racing specifically to race in the Baja 1000 – a grueling off-road race run along the Mexican peninsula.

The reason why the Raptor showed up at SEMA is because this will also be offered as a package for the new F-150. Consumer versions of the SVT Raptor will get the same upgraded suspension, wider track and 500 hp 6.2-liter V-8 engine that is on the show car/racer.

Ford may have an interesting point to make with the Raptor. In a market where it’s tough to sell big and powerful trucks, the way to distinguish its product is by making it ready for off-road fun.

Press release after the jump.


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Ford to unveil four F-150 project trucks at SEMA


Ford to unveil four F-150 project trucks at SEMA

Ford will unveil at the SEMA Show four special F-150 project trucks: 2009 Ford F-150 Heavy Duty DEWALT Contractor, 2009 Ford F-150 FX-4 by X-Treme Toyz, 2009 Ford F-150 by Street Scene Equipment and Hi-Pa Drive F-150.

The Heavy Duty DEWALT Contractor turns the 2009 F-150 into the ultimate tough truck for any job site with features that will drive productivity and help contractors achieve their peak performance. This rugged, durable, hard-working truck is equipped with powertrain mods to improve performance and efficiency plus a long list of custom features that turn it into a rolling work shop.

The 2009 Ford F-150 FX-4 is “Built Ford Tough” for hard work or for rough play. It features a radically rugged-looking exterior, a luxuriously refined interior plus a full array of functional upgrades and accessories, this truck will put true weekend warriors in the zone.

The new Ford F-150 Lariat is built for those who don’t believe in compromises.

The Hi-Pa Drive F-150 is powered by four electric in-wheel motors that will deliver more than 600 hp as well as more torque than the 320 horsepower V-8 engine it replaced.


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Ford F-150 Striker R to debut at 2008 Sema Show


Ford F-150 Striker R to debut at 2008 Sema Show

November’s SEMA Show will bring the best tuning houses and their latest masterpieces. One of these tuned machines will be the Ford F-150 Striker R, inspired by the Shelby GT500KR. The truck will be powered by a 5.4-liter V8 Ford engine connected to a Kenne Bell Blowzilla supercharger and intercooler, which will deliver an impressive 500 hp. The vehicle will also feature an Optimizer II electronic engine management system as well as a Corsa Cat-Back exhaust system. In order to improve the stability a Bell Tech suspension package was installed and due to the massive amount of hp new 15-inch Big Bite cross-drilled rotors found their place in the stylish pick-up. In order to complete the kit a new set of 22-inch alloy wheels and Scorpion Zero Asimmetrico ultra-high-performance tires were added.



2009 Ford F-150 pricing announced


2009 Ford F-150 pricing announced

After yesterday’s announcement on better fuel economy, Ford released pricing on the 2009 F-150 pick-up that will go on sale this October. Prices start from $ 21,320 for the XL version and go up to $44,860 for the Platinum one.

Ford may be finding a tougher sale for large trucks in an economy that is been beaten by high gas prices. Like other truck makers in the industry, Ford hopes to spur sales through offering more options as standard equipment and better fuel economy.

Full pricing after the jump.


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2009 Ford F150 on sale in October, fuel economy improved by 8%


2009 Ford F150 on sale in October, fuel economy improved by 8%

The 2009 Ford F150 will go on sale in October with fuel economy that has improved an average of 8% across the entire lineup. Ford says this savings came from using lightweight steel to lighten the truck by about 100 pounds and aerodynamic refinements.

Also new for 2009 is the SFE package ("superior fuel economy") available on F-150 SuperCrew XL and XLT 4X2 vehicles with 4.6-liter, 3-valve V-8 engines and 5.5-foot beds. The SFE pickup will achieve 15 mpg in the city and 21 mpg on the highway. It will be a no-cost option on XLT SuperCrew pickups with the chrome package and will cost $1,095 when ordered on XL SuperCrew pickups with the decor package. So the lesson here is get chrome, get more miles?

Press release after the jump.


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Ford F-100 put on hold


Ford F-100 put on hold

First rumors about a F-100 were revealed back in May. It was supposed to be a smaller version of the F-150 based on a mid-sized truck from South Africa that uses the Ranger name. Now it seems Ford decided to put aside those plans. The new truck was to have been built at the facility in Wayne, Michigan, but Ford will now retool that plant to produce small cars. The funding for the F-100 will now be utilized to further the EcoBoost technology that extends fuel economy. Rumors are going around that Ford is hoping that the fuel savings from EcoBoost will eliminate the need for a truck like the F-100.

It could still build the F-100 at one of its other truck plants if it later determines there is a need for the product. Ford has also taken steps to ensure that it can quickly change its mind if it decides it needs to bring the South African Ranger to the United States.

Though sales have collapsed in the face of rising fuel prices, Ford’s F-series remains the best-selling vehicles in the United States.





Hybrid Ford F-150 by HEVT



The HEVT(Hybrid Electric Vehicle Technologies, Inc.) brings some important improvements to the famous pickup F-150 especially in regards to fuel savings and still using the Ford chassis. This truck serves as a model for pickups, SUVs and vans using the efficient technology of reducing fuels, gas and emissions. In the case of the Ford F150 the results of HEVT are quite surprising, pushing it from 16mpg(14.7l/100km) during a daily driving to just 41mpg(5.7l/100km).

The brain of this technology is the ACU(Adaptive Control Unit) which controls the hybrid drive train and, when driving, it controls the use of the electric motor and gasoline engine. The ACU features a display unit which shows all the time how much charge is left and how much energy is being recaptured through regenerative braking.


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