No, we haven’t completely lost our minds, although, at this point, we’ve come to grips with the fact that people will put just about any two cars together in an effort to determine which car is more, shall we say, ’fun to drive’.
Ford seems to think that their new Fiesta is so much more fun to drive that they’ve decided to compare it against a Lamborghini Gallardo. Okay, we’ll allow the time to type this one sentence so you can laugh.... Now, before you begin questioning the whole point of comparing a Fiesta to a Gallardo - trust us, we did it ourselves - you need to understand the circumstances surrounding how something so egregious could actually make some sense - little as it may be. And to do the whole convincing, we’ll let Brittani Taylor - she’s an actress, by the way - take the floor and tell you why a Fiesta trumps a Gallardo in just about everything, except for straight-line speed, that is.
It would be simply moronic if Ford did not take advantage of Cinco de Mayo to market the 2011 Ford Fiesta. The word “fiesta” itself stands for “party” and Cinco de Mayo is the perfect opportunity to throw a Mexican fiesta and show off the Ford Fiesta’s fun-filled style.
The 2011 Ford Fiesta will be joining the cast of “Jimmy Kimmel Live!” as Guillermo, the show’s parking lot security guard, starts up his own dance troupe, shuts down Hollywood Boulevard, and dances his butt off. This extravagant display of party-making madness is the result of a dream where Eric Estrada tells Guillermo to pull off this unique performance.
The Fiesta is ready to get to get its groove on with its 15 class-exclusive features and technologies and projected best-in-class highway fuel economy. We just can’t wait to see what Jimmy Kimmel has in store for the “versatile, personal, and adaptable” small car.
The bit will air tonight at 12:05a.m. on ABC, but there’s always a way to get a sneak peek at what is going to happen, so hit the jump for a video that prepares the viewer for the hilarity that’s to come.
It’s apparent that we are fighting a war in regards to distracted driving. Lately, it seems that many people are concerned with texting while driving, using the phone while driving, and any other technological distraction that may come across our vehicles. As this portion of the world battles the use of devices in vehicles, the other portion is funding research, developing devices, and utilizing these devices in their vehicles.
Take Ford, for example. The Ford Research and Advanced Engineering team has initiated a 12 week course called Cloud Computing in the Commute at the University of Michigan as a part of their “American Journey 2.0” which is “a joint open innovation research project involving Microsoft and Intel, offering students the chance to innovate the future of the in-car experience”. Translation: Fund courses to have kids think up our next technological breakthrough for us and if they come up with something cool not only will we utilize it and make money, but the kids will be so excited about the concept they will soak up all of the technology we throw at them leading us to make more money.
We understand the need for technology and we think all of these devices and programs are really cool, but we need to get to a happy medium with this whole “distracted driving” thing. It’s exhausting trying to keep up.
Hit the jump for the full story including the design ideas thought up by the amazing students at the University of Michigan.
The Ford Fiesta will be receiving a tuning package done by none other than American hip hop DJ, singer, rapper, musician, and producer, Funkmaster Flex. No, it’s not that weird. Flex has actually been involved with many television shows involving cars such as Spike’s “Ride with Funkmaster Flex” and “Fast Machines with Funkmaster Flex”. His latest car show, however, is MTV’s ’Funk Flex Full Throttle’ which premieres on Sunday, May 2, 2010 at 2p.m.
“Ford has had a partnership with Funkmaster Flex that dates back to 2005 which allows us to become a part of Flex’s world and connect with today’s young urban consumers in a way that is most relevant to them,” said Crystal Worthem, manager, Multicultural Marketing. “Being able to incorporate the Fiesta into a show that will allow us to continue to highlight the customization potential of this vehicle by someone who is an authority when it comes to vehicle customization is exciting for us.”
The Ford Fiesta won’t be in the first episode, but will appear in one of the following episodes where it will receive a custom tuning package designed by the creative master. The package will include custom body kit, wheels, tires, a lowering kit, a Funkmaster Flex signature two-tone paint job, and a custom interior. That’s not all; the customized Ford Fiesta will be given away to a viewer as part of the Funk Flex Full Throttle Giveaway.
Check out the full story and press release after the jump.
A new hatchback will be rocking its sporty side soon as Ford revealed a new special edition Fiesta, based on the Zetec-S model, for the UK market (of course). The new Fiesta S1600 will be limited to only 650 units and will be priced at £16,665.
The Fiesta S1600 will be distinguished by a number of motorsport details including a unique front bumper with flared lower valence panel, extended side skirts, large rear spoiler and rear diffuser, finished with 17" white alloy wheels (16-in on diesel models). This special edition will be painted in Frozen White or Performance Blue, with contrasting motorsport stripes.
On the interior, the Fiesta will get heated, stitched leather sports seats with standard side-airbags, leather steering wheel, handbrake cover, and gearknob, plus Motorsport-branded floor mats and scuff plates.
The Ford Fiesta S1600 will be offered with a 1.6-litre, 120PS Duratec Ti-VCT petrol engine, or improved 1.6-litre Duratorq TDCi engine with 95PS. Ford has also announced that their tuning partner, Mountune, will be adding an exquisite engine upgrade package although details have yet to be revealed on that option.
