The growing market for up-scale sedans has prompted a lot of automakers to step up their game in order to keep up with the times. European car brands have no need to worry because these models are already part of their vehicular lineups.
But for an American brand, like Ford , looking to gain some traction in a market ripe with premium competitors, it needed to step up.
And step up it did.
At the 2013 Frankfurt Auto Show , Ford will introduce the Mondeo Vignale Concept, a premium and luxurious take of its European midsize sedan . The concept is Ford’s answer to calls from customers asking to see if the Blue Oval can offer them a vehicle that answers their checklist of styling and quality, advanced technology, and exclusivity.
For the most part, Ford has answered that call with the intention of bringing the Vignale Concept to production in the near future, making it only a matter of time before it enters a market ripe with competition and stakes a name for itself.
Click past the jump to read about the 2014 Ford Mondeo Vignale Concept