"Innovation will lead Ford into the 21st century,” said John Fink, Ford Thailand ’s Executive Vice President. “Today, we celebrate yet another wave of Ford Innovation reinforcing our commitment to Thailand , the region and bringing innovation to customers. The 5-door Focus, which makes its public introduction, and the 4-Trac Concept truck, which makes its world premiere, here today, are clear testaments of our commitment to bring leading-edge innovation to Thai consumers. We encourage Motor expo visitors to the Ford stand to experience how Ford’s innovative products can enhance their lives.”
The 5-door Focus arrived following the successful launch of the all new 4-door Focus in Thailand , which continues to garner fantastic response from customers. Two models of the 5-door Focus further add variety to the Focus family and cater to the different and constantly evolving needs and preferences of the Thai consumers. The 5-door Focus is available in the 2.0 L Sport and the 1.8 L Trend models.
The 5-door Focus carries a sporty appearance with its 16-inch alloy wheels, side skirts, stylish interiors, plus other class-leading features. Like the 4-door versions, both 5-door Focus models come with class leading comfort and safety features and with a scheduled maintenance of 15,000 kilometers.
The 2.0 L Sport model delivers 145 hp at 6,000 rpm and a maximum torque of 136 lbs/ft at 4,500 rpm. The model is competitively priced at 24 600$.
The Trend model, with its 1.8L Duratec HE engine produces 125 hp at 6,000 rpm and a peak torque of 121 lbs/ft at 4,000 rpm. Priced at 19 787$, the 5-door 1.8L Focus offers an outstanding value.
Another highlight at the stand is the Ford 4-Trac Concept truck which premieres at the Thailand International Motor Expo. “Making the world premiere of the 4-Trac concept truck at the Motor Expo underscores the critical role of Thailand in Ford’s growth strategy for Asia . Thailand is the largest market for pick-up truck outside North America and is a global production hub for one-tonne pickup trucks,” said Fink
“With its huge pickup segment driving the industry, Thai consumers also drive new trends in truck design, innovation and technology. Thai consumers are more discerning and demanding in their desire for a truck that meets all their day-to-day work and leisure needs. They demand power, ruggedness, toughness, reliability, functionality and versatility from their trucks. The 4-Trac offers our interpretation of future truck design innovations while remaining true to our core essence of "Built Ford Tough", said Fink.
The 4-Trac concept defines a new landscape in innovative truck design. Its rugged-looking front end with aggressive aluminum grille promises toughness while the prominent wheel arches and clean body side offer the 4-Trac with an impressive dynamic package. Its two-piece tailgate is unique and innovative in design while offering greater convenience and multi-purpose use as a seat or ramp.
In addition to the 4-Trac Concept, Ford has also showcased the Ford GT and the luxurious Ford Territory.
The Ford GT is a world-class sports car that carries Ford’s high-performance racing heritage. It has an attractive classic look of the original Ford GT 40. Ford GT’s V8 Twincam 32 valve, 5.4 liter engine delivers 550 hp at 6500 rpm and can accelerate from 0 to 60 mph in 3.3 seconds. It is made from light weight carbon fiber mounted on an aluminum space frame.
The fulltime 4WD Ford Territory brings drivers to a whole new territory in motoring with its first-class performance and responsive handling. Its advanced 4.0 L 24 valve petrol engine delivers 254 hp at 5250 rpm and a maximum torque of 281 lbs/ft at 2500 rpm, offering effortless get up and go. High quality of comfort features promise a pleasant ride for all passengers on all road conditions.
At the Motor Expo, visitors can also expect to see Ford’s complete range of quality cars and trucks including the Ranger pickup, Ford Escape and the Ford Everest.
Honoring its commitment to bringing innovation and world-class service standards to the market, Ford has been the proud winner of 3 automobile awards adjudged by the Ministry of Industry in association with Intermedia Consultant and the Manager newspaper group. Ford has won for “Outstanding Sales Satisfaction for Passenger Car”; “Outstanding After Sales Service Satisfaction for Passenger Car” and “Outstanding After Sales Service Satisfaction for 1-tonne Pickup”.