The "GMC Truck" marque first appeared on vehicles exhibited at the 1912 New York International Auto Show. Now, 100 years later, GMC will bring the Yukon and Sierra Heritage Editions to celebrate the company’s centenary. The new Heritage Editions will be offered on the Sierra 1500 Crew Cab, Yukon, and Yukon XL models in SLT trim, priced at $2,645 for Sierra and $1,970 for Yukon and Yukon XL package.
The new models will be distinguished by commemorative exterior badges on the doors, a chrome package for Sierra, a new set of 20-inch chrome-clad aluminum wheels, and different equipment for the interiors. Three colors will be available – a new, exclusive Heritage Blue ($195), White Diamond ($995), or Onyx Black (no additional cost). Interior colors for the Yukon are Ebony and Light Tan.
"The GMC brand always looks forward, but this day provides an opportunity to celebrate 100 years of the proud GMC name," said Tony DiSalle, U.S. vice president of GMC Marketing. "Sierra and Yukon are two of our longest-running and most-respected nameplates, so it makes sense to use them to represent our heritage."
Second GMC model to make its world debut at the New York Auto Show is the Yukon Denali Hybrid. The new model join the Yukon Hybrid introduced in 2008 and will go on sale in May at a price starting from $59,185 (2WD) and $62,030 (4WD).
The Yukon Denali Hybrid is powered by GM’s 6.0 liter Vortec V-8 engine with fuel-saving Active Fuel Management, late intake valve closing and variable valve timing technologies. The engine delivers 332 hp and a peak torque of 367 lb.-ft. It has a fuel economy of 21 mpg in city driving.
The V8 engine is combined with two lightweight electric motors packaged in the transmission; an electronic brake emulator that provides blended regenerative braking; electric power steering and an electric air conditioning compressor.
General Motors has announced that the GMC Yukon Hybrid will be presented in a 60-second commercial during the second quarter of Sunday’s Super Bowl telecast.
The commercial uses images from Sisyphus, a 1976 Oscar-nominated short film by Hungarian animator Marcell Jankovics. In the animated commercial, a person is shown pushing a ball up a hill. The narrator asks: "Why push? Why change? Why grow? Why dream?"
GMC calls the Yukon Hybrid the first full-sized hybrid SUV. Leo Burnett Worldwide, GMC’s new ad agency, created the spot.
Super Bowl XLII airs on Fox on Sunday, Feb. 3. The network is charging advertisers about $2.7 million for 30 seconds of airtime.
Cadillac will air a 30-second commercial during the pre-game show and two spots during the post-game show, Cadillac spokesman Kevin Smith said today. The commercials are for the Escalade SUV and CTS sedan, he said. The Modernista ad agency created those spots.
GM today announced pricing for the 2008 Chevrolet Tahoe and GMC Yukon Hybrids, the only full-size, fully capable SUVs whose two-wheel-drive (2WD) models offer the same EPA city fuel economy as a conventional four-cylinder midsize car.
Full story
With Summer and the vacations here is allways good to know which are the greatest vehicles for road trips. Even if the gas prices get higher in the last few months, this doesn’t mean the Americans won’t do their usual traveling. "Families will travel closer to home, they will travel for fewer days and will save money by staying in less-expensive hotels and eating in cheaper restaurants. But they will continue to take vacations and plan getaways."
According to latest study, more (...) > Full story
Automotive Design & Production magazine selected the 2007 Saturn Sky (exterior) and 2007 GMC Yukon (interior) as the winners of the 2007 Excellence in Automotive Design Awards. The winners were chosen from a new cars and light trucks available for retail delivery between January 1 and December 31, 2006.
"The ability to faithfully bring an idea to production is as important as the idea itself," says editor-in-chief Gary Vasilash, "which is why the Excellence in Automotive (...) > Full story
The 2008 GMC Yukon Hybrid, featuring the world’s first two-mode hybrid propulsion system in an SUV, will offer consumers a 25-percent improvement in overall fuel economy when it arrives at dealerships toward the end of next year.
Full story
TheGMC Yukon Denali XL 2500 “Big Max” is designed to be the most powerful, most capable Denali ever. The “Big Max” represents the ultimate in towing, hauling, onboard entertainment, luxury and technology. It’s ideally suited for cross-town commuting or cross-country vacations. It’s also a spectacular tailgating vehicle. It’s visually exciting and technologically advanced.
Full story
The all-new 2007 Yukon XL and Yukon XL Denali full-size SUVs was announced by GMC at Los Angeles Auto Show. The line is led by the Yukon XL Denali, with unique styling and features - including a 6.2L V-8 engine that delivers the most horsepower in its class, with variable valve timing and a fuel-saving six-speed automatic transmission.
Yukon XL and Yukon XL Denali become available in the second quarter of 2006. The XL models have exterior dimensions similar to the regular models, but are (...) > Full story