The Accord was the segment leader since its launch in 2001. Sales have taken a hit because of lack of a diesel engine and Honda only offers a 2.4-litre iVETC and a 3.5-litre V6 iVETC. Its biggest competitors are the Volkswagen Passat, Skoda Superb, Toyota Camry, Hyundai Sonata. In 2011 Honda gave the Accord a facelift.
The all-new, completely redesigned 2008 Honda Accord is set to debut at dealerships nationwide on September 12 (sedan) and September 20 (coupe), with Manufacturer Suggested Retail Prices1 (MSRP) ranging from $20,360 for the well-equipped Accord LX Sedan to $30,510 for the sporty and luxurious Accord EX-L V-6 Coupe equipped with the Honda Satellite-Linked Navigation2 System™, Honda announced.
Honda will add starting September two new models to its Accord line-up. Sales of the Accord are on the increase in 2007, with fleet sales already up by 68 per cent – and the car continues to win industry awards for its refinement, handling and practicality.