The Equus models keep building up at this year’s SEMA Auto Show. We’ve already seen the Equus tuned by DUB Magazine and the one by RMR, but this next one comes from Mummbles Marketing. This newest Equus tuning project may have a ridiculous name, but the vehicle representing it is nothing but pure elegance.
The Mummbles Marketing Equus features engine, interior, exterior, brake, wheel, and suspension modifications, as well as one-of-a-kind audio and video enhancements. For the exterior the tuner offers a new front bumper, side skirts, rear bumper (with carbon fiber insert), a rear wing, and a carbon fiber hood. The exterior package is finished by 22" Work Equip E10 wheels.
For the engine, the tuner will offer a new turbo kit and a new Magnaflow dual-exhaust system, plus some new brakes and a new suspension system. The engine will be pumping out 65 more hp than the V8 found in the current Equus and 21 hp more than the 5.0-liter Tau V-8 powered Equus due to the work done on the turbo kit by Mummbles, Legacy Innovations, and S-Max.
"The Equus is a well-rounded, luxurious car with pure functionality and high-end performance capabilities and our SEMA car will be built with many of the best tools and products for customizing a high-end luxury sedan," said Peter Colello, owner, Mummbles Marketing. "Mummbles’ ‘Elegant Equus’ is the ultimate VIP vehicle and will definitely be a must-see car at this year’s SEMA Show."
Press release after the jump.
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There is already going to be one souped up Hyundai Equus at the 2010 SEMA Auto Show thanks to Rhys Millen Racing, but now we hear that there will be two luxury sedans hitting up the showroom floor in the next week. The second Hyundai Equus comes to us from DUB Magazine and will feature some tasty custom details.
The new DUB Edition Hyundai Equus will be distinguished by a Trex DUB Design mesh grille, DUB Design custom body kit, tinted windows and tail lights, and a custom two-tone, gloss black-and-matte charcoal paint job. The package will be finished by 24" TIS modular style 10 wheels wrapped in Pirelli Pzero Nero Tires.
The interior will be fitted with Infiniti Kappa components including nine Infiniti Kappa Series speakers, KAPPA ONE mono, and KAPPA FOUR four-channel amplifiers. Additionally, the interior of the Equus will feature DUB Design custom leather and suede, a DUB Design illuminated headliner, and custom rear bucket seats. Your time in the comfy interior will be spent listening to the new world-class Lexicon audio system that will also be offered.
The focus on Hyundai’s new flagship sedan shouldn’t be surprising considering the praise it has received since its attack on the luxury car segment. Throw in some sweet modifications from DUB Magazine and we’ll even hop on board and wave our Hyundai badge. Nicely done.
Press release after the jump.
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Rhys Millen Racing’s tuned-up Hyundai Equus luxury sedan is one of those cars that we’re excitedly waiting for when it makes its SEMA debut in a couple of weeks.
Sure, there are probably going to be more bombastic looking cars out there in Las Vegas when SEMA opens, but we’re curious as heck as to know how the boys from Rhys Millen Racing took up the challenge of spicing up the Equus.
We already know a few details about the car, including all those carbon fiber accessories included in the luxury car and the inclusion of a set of HRE 21-inch P40 wheels. RMR also gave the Equus a performance upgrade with the addition of air intake and a stainless exhaust that spike up the car’s pony power by 30 horses - from the standard 385 horsepower to 415 horsepower.
Ahead of it’s unveiling in SEMA, the car was spotted being worked on just outside a local interior shop. Check out the photos taken of the RMR-tune Equus, including one where the interior still appears to be a work in progress.
Yesterday, Hyundai unveiled the 2011 Sonata Hybrid and 2011 Sonata 2.0T. Today, they brought us the 2011 Equus luxury sedan which makes us take Hyundai a little more seriously than we have before. It will compete with models such as the Lexus LS 460 and the Mercedes-Benz S550 and will go on sale with a starting price in the mid $50,000 range.
The 2011 Equus shares the same architecture as the Genesis sedan, but it’s 7.2 inches longer. It is powered by a 4.6-liter V8 engine that delivers 385 HP and 333 lb-ft of torque and is mated to a ZF 6-speed automatic transmission with SHIFTRONIC manual control.
The exterior design is defined by a subtle horizontal radiator grille, well-proportioned headlamps, LED turn signals, bolder lower air intakes, bold taillights, strong shoulders, fully-integrated asymmetrical exhaust tips an,d rear LED turn signal indicators. In the interior, Equus adds leather upholstery, Alcantara headliner, natural wood trim, and a leather-wrapped French-stitched instrument panel.
Updated 10/20/2010: Hyundai today announced prices for the new Equus luxury sedan that will go on sale this December. The lavishly contented Equus Signature will be priced at $58,000 and the top-of-the-line Equus Ultimate at $64,500.
Press release after the jump.
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Next to the Sonata 2.0T by RIDES and the Hyundai Genesis Coupe by ARK, Hyundai will also be bringing a special Equus prepared by RMR to this year’s SEMA show.
The RMR Equus will feature carbon mirrors, front chin and rear deck spoilers, a two-tone carbon fiber, and Red Bull Racing blue satin clear paint by BASF. The whole package is finished by HRE 21-inch P40 wheels. For the interior, RMR is offering embroidered headrests and floor mats, plus ostrich hide leather seats with suede accents.
In order to increase the engine’s performance, RMR is offering air intake and stainless exhaust that increase the output to 415 HP from a standard 385hp.
"This is the third consecutive year we’ve partnered with Hyundai to bring a must-see car to the SEMA Show,” said Rhys Millen, owner, Rhys Millen Racing. “The intelligent luxury platform of the new rear-wheel drive Equus is a perfect vehicle for tuners who have graduated from other segments and want to work with the best the automotive industry has to offer."
Press release after the jump.
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