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industry news

  Automotive industry news, it feels like nothing of what they say is really important but put it together and you will get the big picture before the others.

Mazda MX-5

With the ever evolving landscape of the auto industry, it’s easy to get left behind on new developments that can be categorized as a "world first".

Mazda’s probably well aware of that, which is why it is taking the never-before-taken step of unveiling a new car - a global debut, in fact - through a video game system.

Believe it or not, that’s exactly what the Japanese automaker is set to do after partnering with Xbox to introduce a new global model as part of the first-ever global live stream of a new vehicle introduction through the Xbox.

“It’s a digitally connected world, so what better way to reach our customers than through a connected platform like Xbox,” Russell Wager, vice president of marketing for Mazda, said.

”We were looking for a way to launch a global product and tie together our five separate reveals. Xbox not only gave us the platform, but allowed us to leverage our digital assets to drive a global audience to view the event.”

Mazda is keeping a lid on what kind of vehicle it’s going to unveil, but fortunately, we won’t have to wait too long to find out. The ground-breaking unveiling is scheduled to take place on June 26th in New York with the festivities being streamed globally, courtesy of Xbox Live, beginning at 9:00 p.m. EDT.

To drum up interest for the talked about debut, Mazda is sweeping through social media, touring the hashtag #GameChanger, alluding presumably to a car that will redefine its market.

Perhaps Mazda is gearing up to unveil the next-generation MX-5 Miata .

For now, your guesses are as good as ours because the whole event is being shrouded in so much secrecy that would make the Pentagon proud.

If you want to be part of the unveiling - and score a chance to win $2,500 and create your own dream trip to a music event of your choice - you can participate in the live broadcast and the accompanying sweepstakes.

Click past the jump to read some history on the MX-5

Sergio Pininfarina Tribute Concept by Pininfarina

A couple of months after word spread that Pininfarina was thinking of building a limited production run of the Sergio Concept , it looks like there was more to those rumors than anybody previously thought.

According to Car and Driver, the Italian coach builder is really serious about building a production model of the Sergio Concept. The caveat is that it will be limited to just around five units. Each of the five vehicles will be built in the company’s headquarters in Turin, Italy.

Here’s the other interesting part about the Sergio Concept. The anticipated €3 million price tag (roughly $3.89 million at the current exchange rates) of the concept may not be as much of a reality after all. If it hits production, it’s still going to cost potential buyers more than a pretty penny, but the updated $2 million price tag is a relative bargain.

Click past the jump to read about the Pininfarina Sergio Concept

If you think that 2,000 vehicles being made isn’t a big deal, you obviously don’t know how much a Lamborghini Aventador costs.

It’s not a Toyota Corolla or a Honda Civic , and it certainly doesn’t cost anywhere near those two cars.

So, for Lamborghini to have built 2,000 examples of the Aventador in a little over 2 years, that’s a huge deal and certainly worth celebrating. Celebrate the company did when Aventador No. 2k rolled off the production line.

As for the lucky owner of the Italian supercar, his name is Thaddeus Arroyo, the Chief Intelligence Officer for AT&T in the U.S. Incidentally, he also owns a Lamborghini Gallardo LP 550-2 Spyder , which indicates that this man knows his Lamborghinis.

Congratulations to Lamborghini on reaching this fantastic milestone far sooner than anybody anticipated. At this rate, don’t be surprised if we see more of these celebrations in the coming years.

Click past the jump to read about the Lamborghini Aventador

Aston Martin Rapide Shooting Brake "Jet 2+2" Concept by Bertone

More and more coach-built cars are getting green lights for production, leading us to believe that the market is becoming more open for cars of such unique quality.

According to Autocar, it appears that the Bertone Jet 2+2 , which we first saw a few months ago at the 2013 Geneva Motor Show , is set to be offered as a production model by Aston Martin , albeit in limited quantities.

By ’limited’, word has it that the car will only be offered as a 10-unit lot, meaning that it’s going to be extremely exclusive and as such, far from our reaches.

There are still a lot of hurdles that need to be cleared, not the least of which is the use of the name "Jet", something Bertone has previously used in its concepts. As far as Aston Martin is concerned, should it give the go-ahead to have the car built, it’s leaning towards badging it as the Rapide Shooting Brake.

That shouldn’t come as a surprise, considering that the Jet 2+2 Concept is essentially an estate take on the Rapide .

Click past the jump to read about the Bertone Jet 2+2 Concept

Source: Autocar UK
Renault Alpine A110-50 Concept

Renault has big plans for Alpine and apparently, it wants its new sub-brand to follow in the footsteps of another automaker: Porsche .

That much was said by Renault’s Senior Vice President of Corporate Design, Laurens van den Acker, who recently told Piston Heads of the company’s expectations for Alpine.

But before it can get to that level, it needs to have a sports car that can do what the 911 did for Porsche. Lofty goals, but one Renault hopes it can achieve.

"We need to create the 911 of Alpine," van den Acker said. "Then we can do the Panamera and Cayman."

For now, Alpine’s initial plans involve building an entry-level sports car that’s already in the pipeline. Set to be launched in 2016, the car is expected to carry some styling cues from the classic A110 from back in the 60s with an equally possible interpretation on the A110-50 Concept that was launched last year.

No details about the car have been confirmed but there’s word that it will carry a turbocharged 2.0-liter four-cylinder engine that produces about 280 horsepower and mates to either a six-speed manual transmission or a dual-clutch EDC automatic. It’s expected to carry a price of about £50,000 ($76,000) per unit.

Click past the jump to read about the Renault Alpine A110-50 Concept

Source: Piston Heads
Posted on by Simona  

It looks like things have turned sour at Porsche headquarters in the past few months. At the beginning of this year, a former Porsche dealer in India, Precision Cars, filed a criminal case against Porsche and the courts in Jaipur decided that Porsche CEO, Mattias Müller, and eight other Porsche execs could be arrested and issued warrants for said arrests .

Now, Porsche’s is facing other difficulties. Ex-finance chief, Holger Haerter, has been convicted of fraud after a court in Stuttgart, Germany proved he provided falsified information back in 2009 when Porsche tried to take over Volkswagen AG. The court decided that Haerter offered inaccurate information when he was working on refinancing French bank BNP Paribas’ part of a €10 billion loan ($13 billion). The biggest issue at hand is that this false information affected Volkswagen ’s stock price and lead to market manipulation.

Reports say that prosecutors wanted him to serve time in jail, but instead he was fined an unspecified amount. Haerter rejected the charges and argued for an acquittal.

Click past the jump to read more about Volkswagen’s takeover.

Source: DetroitNews

Tell us if you’ve seen this song and dance before.

The Rolls-Royce SUV , which has been killed and brought back to life more times than the villain in a slasher movie, appears to be back on the optimistic side of Rolls Royce management.

According to Automobile Mag, the British luxury maker is back to considering the possibility of building the Rolls Royce SUV, provided that the BMW X7 , which has had its own uncertain future, hits the market.

Remember, BMW initially had plans for a super luxury SUV a few years ago but ultimately canned those plans. But now, Automobile Mag points out that the market has changed with the introduction of high-end SUVs, including one from Maserati .

So, speculation of BMW revisiting the X7 might not be as farfetched as they once were. And if Bimmer does push forward with it and builds the SUV, Rolls Royce may finally follow suit and built its own, especially if it has a platform - the X7’s - that it can use.

Also, don’t sleep on how the Maserati Levante does as far as sales are concerned. In the event that it ends up becoming a hit, will Rolls Royce just sit back and let its competitors have the spoils? We think not…

About the only thing we know at this point is that the Rolls Royce SUV is neither alive nor dead. It’s stuck in limbo and for those waiting for it, that’s probably the best place for it to be on at this time.

Click past the jump to read about the Rolls Royce SUV’s potential rival: the Maserati Levante

The Boston Marathon Bombings will go down as one of the most heinous acts of evil us Americans have seen in recent years.

So, it fills us with enormous pride to share with all of you that Supercar Road Trips, a private exotic car club with hundreds of members residing in various regions of the North East, will be hosting the Boston Marathon Exotic Car Rally on June 6.

The objective of the rally is to raise $20,000 for One Fund Boston with 35 exotic cars set to be present to participate in the event. SCRT can’t take back the horrific events of that day, but in its own little way, the organization is trying to help in the rehabilitation efforts for the people of Boston.

This isn’t the first time Supercar Road Trips have banded together for a noteworthy cause. Over the years, the organization has raised funds for numerous local charities, including the Make-A-Wish Foundation of CT, the Brain Injury Organization of NH, the Brain Injury Organization of MA, and the Boys and Girls Club of Newport, RI.

Should you be interested to participate, you can register on the organization’s website. The event is scheduled on June 16th with the rally travelling along the same 26.2-mile route of the Boston Marathon before finishing up on Boylston Street - the site of the deadly bombings.

Hat tip to the fine folks of Supercar Road Trips for organizing the event.

Porsche 918 Spyder

To say that the Porsche 918 Spyder is just another supercar is pretty inaccurate. For one, it’s the most powerful vehicle Porsche has ever built. And another thing: it’s combination of power, speed, fuel economy and low emissions is nearly unrivaled, so much so that even with 918 models priced at over $800,000 a piece, it’s already nearly sold out.

Speaking of sold out, a lot of the customers that paid for the 918 Spyder appear to reside here in the U.S. That’s why Porsche has said that America will receive the biggest allotment of 918 Spyders than any other country with up to 190 models headed our way.

That probably explains why Porsche has taken to great lengths to promote the 918 Spyder in the U.S. Numerous promotional events held in the United States over the past two years, and soon enough, a lot of these actual supercars will be calling the Land of the Free their home.

Click past the jump to read about the Porsche 918 Spyder

Source: Auto News
Mercedes CLK-Class

Four years after Mercedes decided to discontinue the badge, it looks like the CLK is gearing up for a return.

According to Automobile Magazine, Mercedes is planning for the return of the CLK, which will be based on the next-generation C-Class Coupe. Though that may be surprising to some, it shouldn’t come as a surprise considering that the German market, namely Mercedes’ competitors, are all coming up with new models.

So what’s Mercedes to do, right?

Well, bring back the CLK, apparently.

As far as details about the car is concerned, word has it that it will be designed as a highly emotional driver’s car to go with a full plate of engine options, not the least of which could include numerous turbocharged engines.

The plan for the returning CLK is to slot it direct in competition with the new BMW 4-Series and the upcoming Audi A5 .

While the CLK is expected to undercut the BMW 4 Series and the next Audi A5 with a coupe and convertible version that will both be available with the 4Matic all-wheel-drive system.

Click past the jump to read more about the car that eventually replaced the CLK, the E-Class Coupe

Source: Automobile

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