One of the key selling points to any car’s success is its design. Even if the brand of a car is unknown, with the help of a good design, it can grab positive attention from the most discerning of critics. This focus on beauty is the main reason so many brands invest millions of dollars in design studios.
One of the most important steps toward the success of any project is to get the design right. It should not be pretentious but also should not be too bland. Nowadays, automobile designing is one of the toughest jobs in the industry. People who can draw and have passion for automobiles simply cannot call themselves a designer. It takes a certain skillset and experience to make a mark. The toughest part in designing a vehicle is balancing key elements such as aerodynamics with modern design that pays homage to the brand’s original design language. Take for instance the Jaguar F-Type. It’s a car that, Chief designer Ian Callum says, ushers in a whole new design language for the Leaping Jag while still keeping certain elements of the legendary E-Type alive. Customers of today’s world not only want a head-turning design but also a design that is recognizable.
This year, we have witnessed quite a few cars that have amazed the public through soulful beauty without compromising on aerodynamics and brand image. Here is a list of five cars that we think are the most beautiful cars, launched this year.