Jaguar F-Type arrives in U.S. showrooms this month and, in order to promote the sports car the company launched a global advertising and marketing campaign called "Your Turn." It will include span across TV, cinema, print, digital, mobile and tablet, as well as experiential and social media. The first commercial aired a few days ago during the season finale of ABC’s ’Once Upon A Time’.
Jaguar is also offering you the possibility to test drive the new F-Type sports roadster, so if you want to be among the winners, go on Jaguar USA’s Facebook page and let them know why you should be one of the first to win a test drive in the all-new Jaguar F-Type!
Four winners will be selected based on their submission and the test drives will be held in different regions of the country: New York, Los Angeles, Miami and Chicago. The drives will be filmed and shared across Jaguar USA’s social channels.
Click past the jump for one more video. Full story
Okay guys, we have a question for you: who is Raquel Pomplun? You likely have no idea, unless you are a frequent reader of Playboy; and we’re sure you have neeever looked at that… Well, to shine some light on this beauty, she is the 2013 Playboy Playmate of the Year!
So, what does she and the F-Type have in common? Well, they are both gorgeous. And that’s the exact reason why Jaguar selected Pomplun to promote its new F-Type sports roadster.
This is just a teaser video of the photo shot and we’re pretty sure the pictures will arrive shortly!
As a reminder, the F-Type is offered in three different trim levels: F-Type, F-Type S, and F-Type V8 S. The base model delivers a total of 340 horsepower, the S version goes up to 380 horsepower and the V-8 version delivers a total of 495 horsepower.
Just the other days, the F-Type Coupe was revealed in a series of leaked patent drawings. Today the car was finally caught testing for the first time and, according to our spy photographers, it was pretty difficult to obtain the shots.
To no one’s surprise, there were tons of security guys around the area, so getting the picture required some war tactics, as our spy photographers hid in the cargo area of his SUV and he was forced to shoot through the tinted windows. This is why we have no clear photos showing the rear angle, but were still happy to see that Jaguar is finally testing the next F-Type Coupe.
Just like with the Roadster version, the Coupe will be offered in two V-6 versions and one V-8, but as previously reported, it may also get some R and R-S versions sometime in the future.
We expect the Jaguar F-Type Coupe to hit the market sometime in 2014. Full story
Jaguar announced its intentions to release a coupe version of the F-Type once the roadster version hit the market. Until now, however, the car has never been spotted testing anywhere around the world, so we had to just trust Jaguar’s word.
Today, we can add some substance to Jag’s claim, as leaked patent drawings of the F-Type Coupe have made their way onto the Internet and they reveal the final design of the sports coupe. Not that it’s very hard to imagine how an F-Type Coupe would look like, since you are essentially slapping a fixed roof on top of the F-Type Roadster. Reports point toward everything else being borrowed from the roadster version, including the exterior look and the engine lineup.
The F-Type Coupe will arrive on the market sometime in 2014 and will be followed by a more powerful R version. A Sport Brake version has also been rumored, but we doubt we are ever going to see it.
Click past the jump to read more about the F-Type Roadster. Full story
As promised today, April 24th, Jaguar has dropped its long awaited "Desire" - a movie that tells the story of Clark, played by actor Damian Lewis, and features the all-new F-Type.
Clark is a man who delivers cars for a living and gets into trouble after encountering a mysterious, young woman (Shannyn Sossamon) in the middle of the desert. But could it be that simple? Apparently not because in the desert nothing is simple!
The stars of this short movie are: Golden Globe winner Damian Lewis, Shannyn Sossamon and Jordi Mollà. The music is played by BRIT award winner Lana Del Rey. In fact, the F-Type also stared in one of Del Rey’s previously launched clips: "Burning Desire."
The highly anticipated short film was shown for the first time at London’s The O2, after the festival’s opening press conference, which attracted media from all over the world. You can enjoy the video above.
Tiff Needell has put face to face two models that have kept themselves in headlines in the past few months: the Jaguar F-Type and the new-generation Porsche 911 Cabrio. To keep the battle fair, Needell had to opt for the F-Type V6 S version; a model that delivers a total of 380 horsepower and 339 pound-feet of torque.
Even so, the 911 Cabrio has quite a disadvantage, as it only delivers 345 horsepower - 35 horsepower less than the F-Type. But the F-Type is about 353 pounds heavier, so it looks like we are in for quite a fair fight, or are we? Check out the above video to see which of the two roadsters is the fastest!
Regardless of which one wins, we wouldn’t mind having either one at our disposal, despite the fact that we definitely prefer the looks of the F-Type. Enjoy!
The 2011 Frankfurt Motor Show was home to Jaguar’s debut of the C-X16 Concept and since the market’s reaction was so positive, the company has decided to offer a production version. After a long period of teasing, the new Jaguar F-Type has officially been unveiled at the 2012 Paris Auto Show.
The model will be offered in three different trim levels: F-Type, F-Type S, and F-Type V8 S. It will also come with a choice of two engines: a 3-liter supercharged V6 and a 5.0 liter V8 engine. The V6 version delivers 340 or 380 HP, depending on the trim level, while the V8 is only being offered in a 495 HP version. The F-Type was built on the most advanced rigid and lightweight aluminum architecture and with a total weight of just 3,521 lbs, it can hit speeds of up to 186 mph.
"Jaguar is a founding member of the sports car segment with a rich sporting bloodline stretching over 75 years, and in the F-TYPE we’ve reignited that flame. The F-TYPE isn’t designed to be like anyone else’s sports car. It’s a Jaguar sports car – ultra-precise, powerful, sensual and, most of all, it feels alive," said Adrian Hallmark, Global Brand Director, Jaguar.
UPDATE 04/18/2013: Jaguar has dropped five new videos explaining the technology behind the new F-Type Roadster. The videos explain everything from the chassis and suspensions and up to the driving experience. Enjoy!
Hit the jump to read more about the 2013 Jaguar F-Type. Full story
The recently announced Jaguar XKR-S GT has been a real success and, as no surprise, the company had to look into possibly increasing production numbers from the initially planned 30 units up to 50 units. According to AutoCar, Jaguar boss Adrian Hallmark admitted that the company could develop more limited-edition models in the same spirit of the new XKR-S GT.
These upcoming limited-edition models could also include an F-Type GT. This version will most likely be powered by the same 5.0-liter supercharged V-8 found in models like Jaguar XJR and XKR-S. Unlike the XJR and XKR-S, which pump out 542 horsepower, the F-Type it could see 600 horsepower, making it the most powerful most powerful Jaguar on sale.
A production version for this 600-horsepower F-Type isn’t expected until late in 2016, but a concept version could be unveiled at the Goodwood Festival of Speed.
Hit the jump to read more about the current Jaguar F-Type. Full story
After Jaguar unveiled the new F-Type Roadster, rumors suggested new derivatives would soon arrive on the market. The first alternative version to arrive will be the coupe version, but now Jaguar is reporting that a new derivative will arrive every 12 to 18 months.
The announcement was made by Jaguar global brand director, Adrian Hallmark, who said the company plans to apply the same strategy Porsche applied to the 911 lineup. The new lineup will include everything from a targa-top version to an ultra-high-performance all-wheel-drive flagship. All new models will arrive between now and 2020.
Hallmark said that the new F-Type has a huge potential and developing a coupe or a targa is very simple. Even more, elements from the XKR-S GT track special editions can be easily applied to the F-Type, so this model will be offered to blaze a trail for the high-performance version, the F-Type R, or maybe something even more powerful.
Back in January, Jaguar announced that its new F-Type sports roadster would be featured in a new video called "Desire," which is set to be released later this spring. Now the sports car is once again featured in a video, but this time around it is a trailer for a film named "Desire" video.
After these two teasers, we are excited to finally see the full "Desire" film, which was created in collaboration with Ridley Scott Associates.
The film obviously takes place in the desert, where the main character - Clark, played by actor Damian Lewis - delivers cars for a living. He gets into trouble after encountering a mysterious, young woman (Shannyn Sossamon) in the middle of the desert. Alongside them, the video will also star Jordi Mollà and music by BRIT award winner Lana Del Rey.