Jeep has an image, and it’s time to exploit it. The company had an amazing seventeen-year run with the Cherokee because people wanted a vehicle that could do the work of a wagon, but didn’t look like one. Sure it was a capable go-anywhere off-roader, but many of them never left the pavement. This is what helped start the SUV craze.
No matter how much Jeep builds a car to take the tough stuff, there will always be customers who only use its ability to park on lawns. That’s why the Compass exists. It has all the image of a normal rough-and-ready Jeep, but in a package that on-road customers want. Jeep isn’t selling out its heritage (anyone remember the original Jeepster?) There are plenty of other companies making crossover vehicles out there. Jeep is just giving its loyalists a vehicle they can drive when their commute is reduced to paved roads.
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Next to the Jeep Patriot Back Country Concept, Chrysler will also present the Compass Overland prototype at the Paris Auto Show.
The Jeep Compass Overland prototype takes the Compass even more upscale with premium safety, connectivity and audio features, and exterior styling cues from the Overland models of Jeep Commander and Jeep Grand Cherokee. Inside are a redesigned interior and unique, embroidered seats designed for additional comfort.
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The
Jeep® brand continues its expansion into new territory and into the world of rallye car toughness with a new body kit from Mopar®. For a limited time, a new Rallye Package featuring Authentic Jeep Accessories from Mopar will be available for both 4x2 and 4x4 2007 Jeep Compass and Jeep Compass Limited models. Mopar is the Chrysler Group’s original equipment parts manufacturer
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The Jeep brand is expanding into new territory with the all-new Jeep Compass – a modern-styled compact Jeep that delivers a competitive package of size, performance and fuel economy.
The Compass extends the Jeep brand to compete for the first time in the compact sport-utility vehicle (SUV) segment and is the first Jeep vehicle to offer fuel economy in excess of 43 mpg, on the combined cycle with its diesel engine, which is best in class. Compass will also be the Jeep brand’s first (...)
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The Jeep Compass has arrived and in time for the market introduction of the new compact SUV STARTECH already offers an exclusive customization program.
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Where will the new Jeep Compass fit into the 4X4 market place?
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Picture of the day :
mercedes trailer
The Jeep(r) brand is expanding into new territory with the 2007 Jeep Compass — a new type of Jeep vehicle for non-traditional Jeep buyers — and will introduce the Compass in an integrated marketing campaign that tells the Jeep story to younger consumers who may not have previously considered the brand.
Bobblehead characters, infectious music and a media mix that includes traditional and non-traditional media will reach the Jeep Compass prospects where they live, work and play.
The (...)
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The Chrysler Group today announced the manufacturing launch of the all-new
Jeep Compass at its Belvidere (Ill.) Assembly Plant. The plant, which was extensively retooled in 2005, has become a flagship for Chrysler Group’s adoption of flexible manufacturing.
Flexible manufacturing is allowing the Company to bring its new vehicles to market more quickly and the Belvidere Assembly Plant to manufacture multiple products on one assembly line. Production of the all-new 2007
Dodge Caliber began (..
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Chrysler Group today announced the U.S. Manufacturer’s Suggested Retail Price (MSRP) for its all-new 2007 Jeep Compass is $15,985 (including $560 destination). A modern-styled Jeep that delivers fun, freedom, utility and Jeep 4x4 capability, the Compass provides excellent fuel economy, safety and interior flexibility — all at a great value — in the compact SUV segment.
The Jeep Compass will begin to arrive in U.S. dealerships and international volume markets in the third quarter of (...)
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