All over the world people talk about CO2 emission and how to reduce it. but in the same time automakers launch more and more SUVs. So, Land Rover decided to show the world that SUVs can be rugged and environmentally friendly.
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Land Rover unveils a vision of its future at the NAIAS (Detroit Show) in January 2008, with the world debut of the LRX concept - a bold evolution of Land Rover design that indicates the brand’s progressive shift into new areas of the market, while remaining true to its core values. As the company prepares to celebrate its 60th anniversary during 2008, the three-door LRX, with its more compact size, lighter weight and sustainability focussed technologies, clearly addresses the needs of a changing world.
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