Land Rover Defender

Land Rover Defender

First launched in 1948, the iconic Land Rover Defender will be replaced in 2013. Initially known as the Land Rover Series I, the iconic SUV adopted the "Defender" name in 1990 as a measure to distinguish the utility Land Rover model from the Discovery and Range Rover.

Since 1983 since its launch on the US market, the Defender received no major updates. After all it didn’t really need as it was a very successful model, but sales dropped significantly lately, so the decision to discontinue the SUV is not a surprise.

More than that new global standards for emissions and pedestrian-friendly front ends will require either an all-new vehicle or a profound engineering of the existing Defender. According to Land Rover managing director Phil Popham, the new Defender will be adopt a more SUV look and will deliver more off-road power: "We’ll be really tuning up the versatility side and practicality side. That for me is the core of the Defender’s identity."

Source: Freep

Fire and Ice, honestly speaking, those are the last two words that we would ever associate with a vehicle. However, the people over at Land Rover believe that they will be selling like hotcakes. They must know something from over 60 years of building off road vehicles, so we’ll leave it at that for now.

In the now Indian automaker’s defense, Fire and Ice are actually two editions of Land Rover’s stripped down off road machine, the Defender. A stark contrast in a sea of pimped Luxury SUV’s with excessive amounts of unnecessary accessories. Let’s face it; we see vehicles like the Hummer H3 , the Cadillac Escalade and Mercedes G-Wagen rolling along our highways sporting shiny grills and ridiculously large wheels and ultra low profile tires, with their owners not even considering stepping off the beaten path. Despite the current trend, the Defender chooses to remain as simple and as basic as possible.

If you look at it from the outside, you might mistake the modern day Defender for a car that has been since before you were born. That’s partly true, considering that the Defenders frame design goes all the way back to 1948, and unlike almost every other car on the face of the planet, the Defender is still built by hand.

Continued after the jump.

Land Rover has overhauled almost its entire line with the 2010 updates to the Range Rover , Range Rover Sport and LR4 (Discovery) , but the one vehicle that hardly gets touched is the one that started it all. The car now know as the Defender may be set to get its largest makeover in its over sixty-year history.

Land Rover is set to reveal a new Defender for 2013. This can be extremely tricky because the reason Britain’s Jeep remained largely untouched since its birth is because of its loyal following. Customers like its basic utilitarian structure, which has made it a European workhorse. What will not help the new Defender’s acceptance with the loyalists is that it will likely be based on the Discovery in order to reduce costs. This will include trading in the coil spring suspension for an independent setup that may include air bags for adjusting ride height.

Land Rover currently sells about 25,000 Defenders per year. It’s now hoping that the updated and modernized vehicle will push sales to 40,000. No word yet on if this means a return of the Defender to the U.S. Land Rover had to stop selling the Discovery here in 1997 because of safety regulations, but a modern car may finally account for current rules.

Posted on by Panait 1
"JE Zulu" SuperDefender based on the Land Rover Defender

JE Engineering, the English Land Rover specialists have just released their latest outrageous concept in the midst of hard times. Based on the classic Land Rover Defender, the “Zulu” is a 460 HP supercharged monster that has enough bumper protection to take on a hippopotamus and enough ground clearance to overcome anything that dares stand in your way.

Press release after the jump.

Posted on by Erin Brooks 0

Steve Burgess, a 53 year old British Angus Beef farmer, has triumphed where famed explorer Sir Ranulph Fiennes failed, by becoming the first person to cross the Bering Strait in a land vehicle. The trip began 10,379 miles away at his farm near Huddersfield in West Yorkshire and ended in Wales, Alaska. Using a Land Rover Defender fitted with a propeller and motor, he and his team drove from England, in the middle of winter, and then waited for the sea ice to thaw. The expedition was sponsored by the Cooper Tire and Rubber Company Europe, who provided Discoverer STT tires for the Land Rover’s land journeys.

Source: London Times

Ladies you know when you go for a walk and you see that sexy man in an even sexy car? And if he is driving a red Ferrari there is no way you can avoid bumping that pit that came across you (God knows who put it there!) But what do you need to drive to have your revenge?

Source: Eve Cars

Land Rover will celebrate its 60th anniversary with a new special edition of the iconic Defender – the SVX. The Land Rover Defender SVX was unveiled for the first time by Zara Phillips at the British Red Cross Ball in London earlier this evening. The world’s first SVX has been donated by Land Rover UK to the British Red Cross to auction at the ball.

Land Rover has swept the board in 4x4 magazine’s 4x4 of the Year awards 2008, winning 3 out of the 8 categories and the overall title of 4x4 of the Year for the new and improved Defender.

Posted on by Blas Nicusor 2
The new 2007 Land Rover Defender goes on sale in the UK on April 16, 2007, featuring comprehensive upgrades to make it better-equipped to meet modern day needs. The iconic Defender, a vehicle whose roots date back to 1948, benefits from a new 2.4-litre common rail diesel engine, six-speed gearbox with wide ratio spread, a fully integrated facia, new seating configuration and high output heating, ventilation and air-conditioning system. These enhancements ensure improved on- and off-road (...)

Greater ability both on-road and off-road plus increased comfort, performance and refinement are among the major improvements introduced for the Land Rover Defender for 2007. A new 2.4-litre diesel engine offers increased torque and improved driveability while the new six-speed gearbox provides a lower first gear ratio, for better off-road control, and a high sixth gear for improved cruising refinement. Inside the vehicle, a new facia improves ergonomics, whilst new seating improves comfort for all occupants, from the four-seat Defender 90 to the five-seat 110 and 130 models. A seven-seat Defender 110 is also available.

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