Low and behold, the company has dubbed it the Land Rover Discovery XXV Special Edition. Props to the genius who thought of that name.
On a more serious note, it really is a landmark occasion for the Discovery. After all, it’s been around since 1989; a time when nobody had heard of the Internet yet. More importantly, Land Rover has sold over one million models of this rugged beauty.
So with that in mind, the Discovery XXV Special Edition is as special as its name suggests. It has a choice of four exterior colors - Causeway Grey, Santorini Black, Fuji White and - to mark the jubilee - Indus Silver - each matched with a premium cabin that features Windsor leather on the door tops, instrument binnacle and fascia.
A set of 20-inch, split-five-spoke alloy wheels is also a welcome plus, as are the special "XXV" badging on the tailgate and front doors, and a newly configured interior that now boasts of a twist pile carpet and a leather-covered wooden steering wheel.
The Land Rover Discovery XXV Special Edition is set to hit dealerships later this year at a price of £63,000, which is about $105,400 based on current exchange rates.
Click past the jump to read about the Land Rover Discovery, or as its called in the US, the LR4.
2014 Land Rover Discovery XXV Special Edition In Detail
Unfortunately, for buyers within the United States, the Discovery 4 is not available. Stateside, this Land Rover is called the LR4, and it comes with a 5.0-liter V-8. Besides the location of the steering wheel, the LR4 doesn’t differ greatly from its overseas counterpart.
The LR4 comes with Land Rover’s famous Terrain Response system with its five different terrain settings including general, grass/gravel/snow, mud/ruts, sand, and rocks. Stadium-style seating mean all seven passengers get a good view forward. Hovering above is a panoramic sunroof with a moonroof for the the driver and front passenger.
The LR4 starts at $49,995 and climbs quickly to over $60,000 for a loaded HSE LUX model.
Land Rover has unveiled a new Discovery XXV Special Edition as a celebration of the 25th anniversary year of the original launch of its versatile family SUV.
First launched in Plymouth, UK in 1989, the Discovery revolutionised the 4X4 landscape. Its combination of contemporary design, spacious and user-friendly interiors, unflinching capability and extreme versatility made it an instant hit. With the release of each new generation, the Land Rover Discovery has cemented its position as the most capable, versatile SUV in the world.
Thanks to its formidable array of innovative and award-winning technologies, from Terrain Response® to Hill Descent Control, the Discovery is as comfortable taking on everyday journeys as it is tackling the world’s harshest terrain - as numerous intercontinental expeditions have proved. Over its 25 years it has been chosen as the explorer’s choice to take on challenges and adventures; Sir Ranulph Fiennes used an original Discovery in his exhibition to discover the Lost City of Ubar, while the Discovery 3 was used on the record holding London-Cape Town drive in 2013. Discovery models have also been used in Land Rover’s own famous G4 Challenge and Camel Trophy.
The XXV has been built to commemorate 25 years of Land Rover’s iconic family SUV. The Special Edition vehicle comes in a choice of four exterior colours, has distinctive badging and a sophisticated and premium interior lined with Windsor leather.
Phil Popham, Group Marketing Director at Jaguar Land Rover, said "Since its inception the Land Rover Discovery has been pivotal to the success of the brand and has now become an iconic design in its own right. Discovery has led the way in terms of innovation, featuring technologies such as Terrain Response, which made off-roading much more accessible. The Discovery XXV Special Edition is the ultimate in sophisticated versatility and a fitting tribute to the legendary status of this iconic Land Rover."
This special-edition comes with a choice of four exterior colours - Causeway Grey, Santorini Black, Fuji White and - to mark the jubilee - Indus Silver. It also features Narvik Black grille surrounds and mirror caps, and Dark Atlas features on the grille and fender vents. Silver full-length roof rails, body-coloured handles and a stainless steel bumper accessory tread plate complement the exterior.
Also featuring distinctive XXV badging on the front door and tailgate, the special edition is fitted with newly designed 20-inch five-split-spoke forged alloy wheels in a light polished-silver finish.
The XXV Special Edition builds on the Discovery’s luxurious HSE specification, to create a sophisticated and premium interior. Features such as the fascia, the instrument panel binnacle and door top rolls are generously lined with Windsor leather. There is a choice of three interior leather colourway options: ebony, cirrus or dual-tone ebony/cirrus. Additional luxurious highlights include twist pile carpet mats and a leather-wrapped wooden steering wheel, while subtle XXV embossing throughout adds to the high-quality British workmanship of the XXV Special Edition.