2012 Range Rover Evoque Convertible Concept

Land Rover was the first to unveil a coupe SUV and it turned out to be a smart move. However, they are not the first to offer a convertible SUV - that move was already made by Nissan with their Murano Convertible - but since the Evoque is enjoying such great success, Landrover figured they’d capitalize on it with a little model expansion. When the British company hits the Geneva showroom floor, they will be ready with the Evoque Convertible Concept, a preview of the company’s future model.

Based on the three-door Evoque, the convertible version comes equipped with a fully retractable roof system with a roll-over protection system. Land Rover said that minimal changes were made to the car’s weight and torsional rigidity, but they are far from being done if they plan on developing a production version.

The interior offers the coolest technologies out there, including leather seats, a Meridian audio system, surround cameras, Park Assist, and an infotainment system with an 8-inch display.

Land Rover Design Director, Gerry McGovern said: "The Evoque lends itself beautifully to the idea of a convertible. This study is not a traditional convertible design execution – instead we have worked with the balance of the Evoque’s lines to retain its distinctive shape and create something that is unique and, we believe, highly desirable."

Is this Evoque suicide or the next logical step? We figure it depends on how conventional the market is and what the weather is like.

Updated 03/08/2012: We have added a series of new images from the car’s official debut in Geneva. Find them in the picture gallery!

UPDATE 03/14/12: In addition to the new photos of the Range Rover Evoque Convertible Concept, Land Rover has also released the first driving footage of the top-less SUV. Check it out by clicking on the photo above.