If you have ever celebrated a winning occasion by singing "We are the Champions," then the identity of Freddie Mercury hasn’t escaped your attention. Best known as the lead vocalist of the rock band Queen, Mercury was an iconic singer and songwriter with a flamboyant personality and inspirational talent. This year marks what would be the singer’s 65th birthday and Lotus is celebrating "one of rock’s greatest all-time entertainers" by creating a special edition Evora S that will be auctioned on September 5, 2011, with all proceeds going to the Mercury Phoenix Trust (an aids charity set up by Queen after Freddie’s death).
This special Evora S will be painted in white with a deep red stripe down the middle and will feature a yellow interior. These colors are symbolic as they were chosen to match Freddie’s 1986 "Magic tour" Wembley concert costume. Other choice features for the Evora S include a union flag on the back of the seats and the incorporation of a crown which hints at Freddie’s playful royal role-play. Finishing off the tributary Evora is an inscription on the front fenders that makes a reference to the Montreux Freddie memorial statue, stating "Lover of life. Singer of song."
The auction will take place on September 5, 2011 at the Savoy Hotel in London, where 300 friends and well-wishers will attempt to ’be Freddie for a day’ by dressing up as the famous musician.
If you don’t happen to win the car, there are a slew of other auction pieces fit for any Queen fan. Hit the jump to check them out!
Auction Pieces for the Freddie Mercury Bash include:
A money can’t buy prize of a Top Gear driving lap with the Stig
A unique Raymond Weil watch engraved with Freddie’s signature and issue date
A chance to appear on stage as a Bohemian in the London hit musical ‘We Will Rock You’ at the Dominion Theatre
An acoustic guitar from the 1992 Freddie Mercury Tribute Concert signed by among others David Bowie, George Michael, Brian May, Roger Taylor and Cindy Crawford given by Brian May
A Brian May Burns Red Special guitar donated by the Nelson Mandela Foundation. It was signed at the second 46664 concert to be held at Fancourt, George, SA in March 2005, hosted by Will Smith with Nelson Mandela in attendance and signed by among others Nelson Mandela (N. Mandela), Brian May, Roger Taylor and Annie Lennox