A few days ago, Mazda pulled the covers off of their latest special edition range – the Takuya – that will be exclusively distributed in the UK.
Following in the success of the special edition Tamura range that was sold in the past, Mazda’s new Takuya range – the word ‘Takuya’ is a Japanese translation for ‘pioneer’ - will likewise feature variations for a number of Mazda models, including the Mazda 2, Mazda 3, and Mazda 6.
The entry-level Mazda 2 five-door Takuya Edition will come with a 1.3-liter engine with a number of special edition features, including a set of 16” alloy wheels, front fog lights, and a sports styling kit that comes with a spoiler, sports bumpers, and side skirts. As for the interior, the Mazda 2 Takuya Edition will come with a black sports trim, trip computer, leather steering wheel and gear knob, steering wheel remote audio controls, and a Parrot Bluetooth hands-free kit.
Mazda Canada announced the launch of the special edition Mazda2 Yozora ("night sky"). The car will have a black exterior with an unusual amount of "2s" plastered on it. Okay, any amount of decals with the number two is a little odd on a car, but apparently it’s a design that will spark interest among Canadians. There will be only 500 units built, each priced at $19,280. Sales will begin in July.
The Mazda2 Yozora Edition is distinguished by its unique decal design located on the front driver’s side bumper and fender, a unique raised rear spoiler, short stubby antenna, chrome tailpipe, and 195/45R16 Toyo Proxes T1R performance tires mounted on special edition 16-inch alloy wheels finished in silver and contrasting black. Also included in the special edition are 185/55R15 winter tires on Mazda steel rims.
This special edition will be offered with standard air conditioning and a convenience package consisting of heated door mirrors, remote keyless entry, jackknife key, steering-wheel mounted cruise control and audio controls, two additional speakers, exterior temperature gauge, trip computer, body-colored door mirrors and handles, and interior silver accents throughout.
The North American version of the Mazda2 compact car made its debut today at the Los Angeles Auto Show. The model will be launched into North American market in late summer, 2010 and will have a very serious competitor in the new 2011 Ford Fiesta.
The new Mazda2 is characterized by a combination of dynamic performance, sportiness and simplicity. The car’s exterior is characterized by a sporty wedge shape that conveys a strong sense of forward motion; a deeply sculpted form in which the body is drawn inward fore and aft of the A-pillars; and distinctive character lines that extend from the front fender arches to the body shoulders.
There is one thing Mazda did not reveal about their new model: the engine line-up. But they did announced the Mazda2 will feature an improved steering and braking systems and a highly regarded suspension system, which has MacPherson struts at the front and a torsion-beam axle at the rear.
Updated 03/31/2010: Mazda announced today at the NY Auto Show prices for the new Mazda2 that will go on sale in June. Mazda2 will be offered in two trim levels – the entry level Sport and top grade Touring, and prices will start at $13,980 and $15,435 respectively (or $16,235 for a Touring version with four-speed automatic transmission).
UPDATE 08/23/2010: Mazda’s lightweight, entry level hatchback will be getting an upgrade for 2011 with the same focus on low fuel consumption and reduced emissions as other models in the lineup. This focus is thanks to the Euro 5 standards for cars that have many automakers changing things up to progressively move forward. The Mazda2 will be unveiled at this year’s Paris Auto Show and will come with a bit of a facelift.
The facelift Mazda2 will get new front styling featuring Mazda’s unique family face, a new interior, upgraded Euro V compliant powertrain line-up, and an upgraded chassis for even better ride comfort. An automatic transmission will also be offered for the very first time.
California is of the only states in the Union where action sports enthusiasts can make the most of crashing waves and fresh powder, so the Los Angeles Auto Show was the only logical location for Mazda to unveil two of its customized compact Mazda2 models. The Active2 Surf & Snow Special Concepts cater to the needs of those individuals who get their thrills riding one in to the beach or down the mountainside with a set of bindings connecting them to their board, these two new concepts offer a bit more fun than your standard subcompact offering.
The Active2 Surf is covered in a coat of Spirited Green paint and features a more aggressive front bumper and side skirts to go along with the white multi spoke 17 inch wheels and Active2 graphics that adorn the Mazda2 in graphite and white. The Active2 Snow is appropriately painted in Frozen White with an array of number 2s covering the front fender that houses an anthracite set of rims. Both models come with a rugged Thule roof rack system complete with matching snowboards or a surfboard made from lightweight carbon fiber.
There is no place like the world’s stage for an automaker to showcase the abilities and talents of their team and products. It was back in 1991 when the Japanese automaker Mazda entered the 24 Hours of LeMans for the 13th time in 18 years. Up until that point their best finish was in 7th place, something they managed to do twice, in 1987 and 1989. However in 1991 things were different; the race car was the al new four rotor 787B being driven by famed racing drivers Johnny Herbert, Volker Weidler and Bertrand Gachot. With the ex Formula One ace Jacky Ickx heading up the team, the mighty 787B managed to finish first at the end of the race twice around the clock, making Mazda the first Japanese automaker to earn an outright victory at the historic race.
As a tribute to that car, Mazda has unveiled the Mazda 2Evil Special Concept at the Los Angeles Auto Show. The compact Mazda features the same significant number 55 and an equally wild Ceramic Grey metallic paint scheme complete with subtle motor sports inspired graphics just like the iconic Group C race car.
The Mazda 2Evil Special Concept features a few modifications to the body, consisting of a more aggressive front chin spoiler and a deeper rocker panels for improved aerodynamics and a lower overall stance, with a lower diffuser in the rear finishing off the ground effects package as well as a bolder rear spoiler mounted at the top of the hatch. Rounding out the compact Mazda 2’s sports inspired concept are a set of bright green 17 inch wheels wrapped in sticky Yokahama Advan tires.
Mazda’s participation at the 2009 LA Auto Show will now include the Mazda2. With automakers now making a concerted effort to bring in hatchback models to the US market, the Mazda2’s attendance in LA should go a long way in introducing the car to the US.
Right now, the Mazda2 is being sold in a lot of markets all over the world, thanks to a relatively affordable and efficient package, which comes with a number of engine variants including a 1.3 and 1.5-liter gas engine and a 1.2 and 1’6-liter diesel variant.
The car’s entry into the North American market has been widely anticipated after the car scored the distinction of being voted World Car of the Year in 2008.
There’s no word yet as to how much the car will be sold in the US and technical specs have also yet to be released. Nevertheless, the Japanese brand is excited about bringing the car to one of the world’s major auto markets. The car is expected to go on sale at the latter part of 2010, where it will be rebranded as a 2011 model.
The Japanese automaker Mazda has commenced production on their compact hatchback the Mazda2 at their AutoAlliance factory in Thailand. Although the diminutive city car may not seem so impressive, you have to remember that it did win a few car of the year awards in its previous form and that the new car comes with an all new enticing feature, an even wider grin. The new Mazda2’s smiley face is not only more inviting than the generation that came before but it also gives the 2010 model year small city car a fun face that adds to the Japanese automaker’s Zoom-Zoom spirit of car building.
Just like the new MX-5, the Mazda2 has undergone a design refreshening and features a new front bumper that incorporates a set of larger larger vertical air intakes as well as the new happy face five point lower grill that is going into all of Mazda’s fun to drive vehicles. A new Mazda2 also gives hope that a new open air roadster inspired version could be in the works, especially after consumers have adjusted to the new car’s playful front end. As for now, these images are pretty much all we have to go on, but we promise to get back to you with more details as they become available.
UPDATE 08/05/2010: Check out our review of the 2010 Mazda2 by clicking here!
The manufacturer from Hiroshima, Mazda, is also working on a roadster version of their smallest vehicle, the Mazda2. The new roadster is a response to sporty, fuel efficient models from Europe, like the upcoming Renault Twingo CC, Opel Tigra and Peugeot 207 CC. The roadster will be powered by the same engines that are found under the hood of the hatchback version, starting with a 1.3 Liter four cylinder and a larger 1.5 Liter gas burning engine. For those who like their fuel from a larger nozzle, Mazda will offer both a 1.4 Liter and a 1.6 Liter turbo diesel power plant to motivate the new roadster.
There is no word on a turbocharged gasoline engine or even a rotary powered roadster. Both are a bit too thirsty for the Mazda2’s intended customers, but wouldn’t it be exciting to see a compact Mazda city car powered by a 13B.
Limited to only 400 units, the Mazda2 "Fit for Fun" special edition adds a more sportier look to Mazda’s small model. The special edition is available in Germany and is priced at 15,800 euro.
It is powered by a 1.3-liter MZR engine that delivers 86 hp. The sporty kit adds: dark headlamps, a front apron, rear wing, painted grille, side skirts and 16-inch alloy wheels.
Standard equipments include: automatic climate control, Dynamic Stability Control (DSC) with traction control (TCS), on-board computer and rain sensor. The special edition is available in white or black.
Why? Because they consider it might hurt the Mazda3 sales. Auto dealers have been clamoring for the Mazda2, a popular small car in Japan and Europe, as North American drivers dump big vehicles in favor of fuel-efficient rides. If brought, the Mazda2 will compete with the Honda Fit and Toyota Yaris.
"The Mazda2 is a very good product, and we’ve received very strong requests from dealers. But it is still under study," Mazda President Hisakazu Imaki said about a possible North American debut. "But I must also say that I don’t regret that we haven’t been able to supply the car thus far.
"One of the biggest factors the decision hasn’t been made is that the Mazda3 is still enjoying strong sales," Imaki said here. Also, demand for the Mazda2 might recede if gasoline prices moderate, he said.