McLaren MP4-12C

2013 McLaren MP4-12C GT3 Great Briton

The Goodwood Festival of Speed brings together a number of supercars ever year, and this year, we’ve already collected a number of vehicles that are tackling the hill, including the Pagani Zonda R EVO and the Alpine A110-50 Concept. McLaren is now joining the bunch with a unique MP4-12C GT3.

This special MP4-12C GT3 will be adorned with a unique livery, which highlights McLaren Group’s support of the "GREAT" campaign launched this year by the Prime Minister’s Office and Department for Culture, Media, and Sport. It is because of this that the GT3 has been named the "Great" Briton and was designed by McLaren Racing’s own graphic design team.

The Great Briton MP4-12C GT3 will be running in Batch 3 of the Hill program on June 29th, June 30th, and July 1st, 2012. Next to this unique GT3, McLaren has also promised to unveil an exciting new version of the recently updated MP4-12C supercar. More details on these two new supercars will be unveiled in the next couple of days, so stay tuned!

McLaren celebrates 12 month milestone of MP4-12C and worldwide expansion

It’s hard to imagine that it’s been exactly twelve months since the McLaren MP4-12C went on sale and since McLaren Automotive began its massive worldwide expansion of dealerships and showrooms which now stretches to no fewer than 22 countries across the globe. Yet by some miracle, the past 12 months have flown by.

When compared to its main competitor, Ferrari, having dealerships in 22 countries may not sound very impressive but when you consider that all of this has been achieved in 12 months, it’s a remarkable achievement.

Additionally, in just 12 months, the English brand has managed to sell 1,000 units of the MP4-12C with more orders coming in by the day. Up to 400 of these units are believed to be heading towards the U.S., so there’s no doubting the fact that American streets will be filled with 12C’s in the coming years.

The McLaren Automotive network now reaches the U.K, Hong Kong, Australia, Singapore, Japan, South Africa, Qatar, Saudi Arabia, Kuwait, Bahrain, United Arab Emirates, Canada, U.S.A, Monaco, Sweden, Austria, Switzerland, Italy, Belgium, Spain, Germany and France.

While speaking about the matter, Managing Director of McLaren Automotive, Antony Sheriff stated, “This is a proud moment in time for everyone at McLaren where, in only 12 months, the 12C has established itself as one of the most acclaimed high performance sports cars in the world amongst a very discerning customer. From the day that Lewis Hamilton and Jenson Button officially opened our very first showroom in London, McLaren is now present in 38 cities in 22 countries across the globe.”

“At the heart of this journey is a single-minded focus on the very highest quality and personal care and support wherever our customers are in the world. That is what our customers expect after they buy the car, and are just as important as a fast lap time”, he concluded.

McLaren getting ready to tackle the Nordic region with Stockholm dealership

With McLaren Automotive’s massive expansion well under way, the British firm recently entered its 21st global market with the announcement that the brand will be entering the Nordics in the coming months with a new Stockholm dealership and showroom planned to be completed by the end of 2012.

After recently entering the Middle Eastern region, this latest move is yet another brave move by McLaren as it obviously believes that the Nordics should be a productive area for MP4-12C sales, as well as the additional McLaren models planned for the coming years.

Exclusive car specialists, Autoropa will begin selling MP4-12C’s this month prior to the completion of the Stockholm dealership. Autoropa has an illustrious history of dealing with high end exotic sports cars, with it actually being one of the very few authorised service workshops to perform maintenance on the McLaren F1.

“I am very pleased to confirm Autoropa as our Nordic retailer and a key partner in our plans to launch McLaren Automotive and the 12C around the world,” stated Antony Sheriff, McLaren Automotive’s Managine Director.

“With a rich motor racing heritage, and many sports car enthusiasts, the region will be an influential guide as to our success in Europe. In order to be part of the McLaren family, it is vital that our retail partners understand our business, our prospective customers and the technological innovations at the heart of the 12C. Autoropa was the obvious candidate in this regard and will make the perfect introduction in Sweden and throughout the Nordic region for McLaren Automotive,” he concluded.

Additionally, Fillip Larsson the Managing Director of Autoropa stated, “It is a huge honor to be part of the McLaren Automotive project. There is clearly a lot of excitement and great anticipation from customers for the brand to arrive in the Nordics. As a service partner for the legendary McLaren F1 supercar, I’ve witnessed first-hand the extraordinary level of service which McLaren offers customers. I’m very excited to now be involved in retailing and servicing the breathtaking 12C and the future models from McLaren.’’

2011 - 2013 McLaren MP4-12C

Any fan of supercars remembers the mighty F1 from McLaren. With its BMW sourced V12, center seat driving position and gold lined engine cover the car was truly exotic. It held many records and for longer than most other machines are able to. It shot the company right to the top of the automotive stratosphere and helped them grow into a healthy and sustainable racing company. Several years ago McLaren spent a reported 300 billion pounds to design and build the McLaren Technology Center meant to encompass all aspects of the company. That was finished back in 2003, so what have they been up to in Woking, England for the past 7 years? Quite simply they have been designing the next and possibly most formidable challenger to the Ferrari 458 Italia.

Engineers and designers at McLaren are currently developing several new and highly innovative sports cars to bring to the global market. The MP 4-12C is now in production signaling the beginning of the rebirth of a company that has not had a distinct production vehicle for over a decade. Its stunning performance and efficiency have caught the eyes of the automotive press since McLaren first began testing mules at their facility and now we get to see it in final form.

UPDATE 06/07/2012: McLaren has officially confirmed that, for the 2013 model year, the MP4-12C will come with an additional 25 HP, an Innovative Intake Sound Generator (ISG), and more color and leather finish options. Also, existing 12C owners will be offered complimentary upgrades to the latest specifications. Check out the full 2013 additions after the jump!

Hit the jump for more details on the 2011 McLaren MP 4-12C.

McLaren offering MP4-12C owners new power upgrade free of charge

McLaren has continually stated that it will stop at nothing in order to turn the MP4-12C into the world’s greatest junior supercar, and as we know from past experiences from the legendary F1, perfection in McLaren’s eyes is just around the corner and development will not end until it is reached.

In line with this popular statement, or motto, McLaren has revealed that all early MP4-12C owners are now being offered a free power upgrade to help bump the supercar into what McLaren hopes will be its very own league. This bump will be well above all rival cars, including the Ferrari 458 Italia and the recently launched Porsche 911/991.

Power is said to be increased by 25HP, lifting the car’s overall output to 625 horsepower which is around 50HP more than the top-of-the-line 458 Italia, meaning Ferrari better be planning something special with its upcoming 458 Scuderia. It’s unclear if any torque gains have been achieved through the simple remapping of the engine’s computer system, but we this is the case.

In addition to this relatively large change in power, McLaren is also said to be offering remote passenger door opening to try and get around the MP4-12C’s notoriously difficult to open doors, while a programmable engine note and a few tweaks to the high-end Meridian sound system will also be conducted free of charge.

All of the aforementioned changes should be fitted to cars by October 2012, before McLaren finishes its upgrades on the new IRIS navigation system which we suspect will also be fitted to all 12C’s once the British marque has perfected every last component of the system.

McLaren releases new video to celebrate MP4-12C’s Middle Eastern debut

In line with McLaren Automotive’s massive expansion across the globe, which includes the construction of more than 30 dealerships, the British brand recently opened its latest showroom in the Middle East with McLaren Abu Dhabi. Now they are celebrating the occasion with the release of another video promoting the MP4-12C and the firm itself.

Mark Harrison, McLaren’s Automotive Regional Director of the Middle East and Africa, stated: “We wanted to produce this video to highlight our presence across the Middle East and reaffirm our commitment to establishing our brand in the region. The 12C is as comfortable on the road as a premium sedan, yet faster than any competitor car in its segment and this excellent video shows this fact; capturing the beauty of the desert, the emotion of the urban environment and the drama of a world famous Formula 1 circuit – three locations where the 12C is supremely confident.”

Don’t for one second, however, think that this was a poorly executed marketing scheme by McLaren as its team actually invested thousands into the production of this 5 minute long video, even utilizing the latest in RED camera technology which captures images in four times the resolution of High Definition.

McLaren Abu Dhabi is now the fourth McLaren retailer in the Middle Eastern region, and the remaining two will be completed by years end. So all up, the wealthy upper class in the Middle East will have access to McLaren Bahrain, McLaren Doha, McLaren Dubai, McLaren Jeddah, McLaren Kuwait, and of course, McLaren Abu Dhabi.

It’s currently unclear how many orders have been placed for the MP4-12C in these regions, but it’s clear that McLaren is targeting this area for its sole model as well as all the additional models it has planned, including the McLaren MP4-27.