Mitsubishi ASX

Mitsubishi ASX

Mitsubishi has launched on the British market the ASX Black - a new special edition model with enhanced exterior styling and a bespoke interior. The model can be ordered with two different engine versions, with prices ranging from £21,099 ($28,800) for the ASX 4 1.6 2wd Manual to £25,399 ($34,700) for the ASX 4 1.8 DI-D 4WD Manual.

Although the name "Black" makes you think about a black car, the new ASX Black will actually be offered in six different exterior color: blue, white, silver, black, red and gray. The name Black comes from the introduction of satin black styling kit which includes striking black 17” alloy wheels, roof, spoiler, mirrors, grille and fog lamp bezels. The interior benefits from the addition of a special edition black leather kit featuring carbon fiber inserts.

As standard options the ASX Black will offer Kenwood satellite, Navigation system, reversing camera, iPod connection, Mitsubishi Active Stability and Traction Control (M-ASTC).

With everything that went on at the Geneva Motor Show, it would have been really easy for a video like this to get lost amidst all the happenings during the event. However, you know what they say, something this good - or snort-inducingly funny - is bound to get noticed someday. Unfortunately for the female model that’s on the receiving end of that carpet dive, that someday has finally come.

The video took place during the Mitsubishi ASX launch and, while the car is pretty good by our standards, it was overshadowed by the model inexplicably falling flat on her face after getting caught in the ASX’s front tire. At least, that’s what this video shows.

Forgive us for the insensitivity. This was just too funny to pass up.

Source: Break

Mitsubishi will unveil the ASX Compact Crossover at the Geneva Motor Show and will go on sale across European dealers in the spring of 2010. The ASX CUV is the European-spec version of the diamond star’s RVR from Japan and will be powered by an all new 1.8 Liter turbocharged direct injection diesel ready to meet Europe’s stringent Bin 5 emissions standard and in order to further decrease pollutants and increase efficiency the ASX will also feature "Automatic Stop & Go" technology along with a fuel sipping 6 speed manual transmission.

Update 05/04/2010: Mitsubishi has release pricing for ther ASX Compact Crossover. The ASX will run between £14,999 to £22,049 and UK sales will begin July 2010.

Mitsubishi’s Managing Director, Lance Bradley, commented that,

“This is the right car, at the right time, at the right price and specification. The CO2 reducing technologies will appeal to fleets, user-choosers and retail customers alike – indeed, early customer reaction has been very positive with advance orders already taken.

“We’re targeting customers who would traditionally buy a C-segment car, such as the VW Golf and Ford Focus , but also people looking to down-size from their SUV or family estate car. With the ASX you really do get the best of every world.

“It’s a game-changer for us, which could easily become a new ‘hero’ vehicle for the brand and heralds the advent of our new ‘Intelligent Motion’ philosophy.”

Press release after the jump.

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