Did the 2015 A8 just eat something sour, or is the A8 pouting while the Panamera soaks up all the praise within the hyper-competitive VW Group? Whatever the reason, all is not well with the new Audi flagship’s facial expression.
The 2015 Audi A8 made its public debut at Frankfurt Auto Show this week, where the new A8 range benefits from a facelift, and detail tech refinements for safety and efficiency.
The latest A8 range is larger than ever, with a much broader range of models coming to American Audi dealers in spring 2014. The U.S.-market A8 range will add a Hybrid front-wheel-drive option for the 2015 model year, as well as the current V-6, V-8 and W-12 engine choices.
Audi ’s potent 3.0-liter TDI also joined the A8 line for the 2014 model year, and is available now. The engines for 2015 all feature mild output and performance tweaks, which are aimed at improved acceleration stats as well as fuel economy.
The bulk of the A8 volume in America is expected to still be the firm’s advanced 3.0-liter and 4.0-liter gasoline V-8 engines, each paired with quattro AWD as standard equipment. Short and long wheelbase choices are available, with prices that are expected to range from $76,000 to $88,000, before options.
The A8’s facelift brings an even more serious and technical appearance to the nose, with scowling LED running lights that look meaner than a junkyard dog. Part of the advanced debut of the A8 is to allow time for NHTSA approval of the all-new Matrix LED forward lighting system. Bundled with the A8’s new active safety technology, the LED style statement can actually be a key selling point for some buyers.
This facelift for the A8 leaves a number of issues from the previous model unresolved, which is not great, considering the strength of the latest Jaguar XJ and the brand-new S-Class .
Updated 06/04/2014: Audi today announced prices for the newly redesigned 2015 A8 model line which will arrive at dealerships this month. Prices will range from $77,400 for the base version to $137,900 for the A8 L W12 version.
Click past the jump for a detailed review of the 2015 Audi A8, with all the latest specs and stats from Audi on the performance and equipment these models will offer executive limo buyers.